Professional Certificate in Street Art and Integrated Marketing Communications

Name: Professional Certificate in Street Art and Integrated Marketing Communications
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The Professional Certificate in Street Art and Integrated Marketing Communications is a unique course designed to bridge the gap between creative expression and strategic marketing. This program emphasizes the importance of street art in modern advertising, shedding light on its cultural impact and influence on consumer behavior.

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AboutThisCourse

In an industry where creativity and innovation are key, this course equips learners with essential skills to stand out. It covers various aspects of street art, from its history and techniques to legal and ethical considerations. Moreover, it integrates these topics with marketing communication strategies, providing a holistic understanding of this powerful advertising medium. With the rising trend of experiential marketing and the increasing value placed on authenticity, this course is highly relevant. It prepares learners for career advancement by equipping them with the skills to develop compelling integrated marketing campaigns that leverage the influence of street art.

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CourseDetails

• Understanding Street Art & Its Cultural Significance
• History of Street Art: From Graffiti to Public Art
• Street Art Techniques and Styles
• Integrated Marketing Communications: An Overview
• Building Brands with Street Art & Experiential Marketing
• Strategies for Effective Street Art Campaigns
• Measuring Success: Metrics for Street Art Integrated Marketing Communications
• Legal and Ethical Considerations in Street Art Marketing
• Case Studies: Successful Street Art Integrated Marketing Campaigns
• Best Practices for Collaborating with Street Artists

CareerPath

The Professional Certificate in Street Art and Integrated Marketing Communications is a unique program that combines creativity with strategic communication. This program offers various roles, from Street Art Designer to PR Specialist, each with its unique contribution to the UK job market. Street Art Designer (30%): With the rise of experiential marketing and the increasing popularity of street art, brands are looking for professionals who can create engaging and visually appealing experiences. Marketing Coordinator (25%): As a Marketing Coordinator, you will work closely with the Street Art Designer to implement marketing strategies and campaigns that incorporate street art elements. Social Media Specialist (20%): Social Media Specialists play a crucial role in sharing the stories behind street art and engaging audiences through various social media platforms. Content Creator (15%): Content Creators are responsible for developing compelling narratives that showcase the intersection of street art and integrated marketing communications. PR Specialist (10%): PR Specialists help build and maintain a positive image for brands and street artists, ensuring effective communication with the media and the public. The UK job market is embracing the unique skill set offered by this professional certificate, leading to a growing demand for professionals who can bridge the gap between street art and integrated marketing communications.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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PROFESSIONAL CERTIFICATE IN STREET ART AND INTEGRATED MARKETING COMMUNICATIONS

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London School of International Business (LSIB)

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05 May 2025

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