Professional Certificate in Marketing Analytics: Data Fluency

Name: Professional Certificate in Marketing Analytics: Data Fluency
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The Professional Certificate in Marketing Analytics: Data Fluency is a crucial course designed to meet the increasing industry demand for data-driven marketing professionals. This program equips learners with essential skills in data analysis, interpretation, and application for making informed marketing decisions.

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AboutThisCourse

The certification emphasizes data fluency, which is the ability to read, understand, and communicate data effectively. By gaining these proficiencies, learners can drive successful marketing campaigns, optimize customer engagement, and enhance the overall business strategy. As organizations continue to rely heavily on data-driven insights, this Professional Certificate in Marketing Analytics: Data Fluency becomes an indispensable tool for career advancement in various marketing roles.

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CourseDetails

• Data Fluency Fundamentals
• Understanding Marketing Data
• Data Cleaning and Preparation
• Statistical Analysis for Marketing
• Data Visualization Techniques
• Introduction to Marketing Analytics Tools
• Data Storytelling in Marketing
• Marketing Metrics and KPIs
• A/B Testing and Experimentation
• Predictive Analytics in Marketing

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EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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PROFESSIONAL CERTIFICATE IN MARKETING ANALYTICS: DATA FLUENCY

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London School of International Business (LSIB)

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05 May 2025

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