Executive Development Programme in Influencer Marketing: Crisis Communication

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The Executive Development Programme in Influencer Marketing: Crisis Communication is a certificate course designed to empower professionals with the skills to navigate complex communication challenges. In an era where brand reputation can be tarnished in seconds, this programme offers critical insights into managing crises through influencer marketing strategies.

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AboutThisCourse

This course is crucial for those seeking to stay ahead in the rapidly evolving marketing landscape. According to Forrester, influencer marketing budgets are on the rise, with 39% of marketers planning to increase spending in 2022. By equipping learners with the ability to leverage influencer relationships during crises, this programme prepares them for leadership roles in this in-demand field. Through real-world case studies, interactive workshops, and expert instruction, learners will gain a deep understanding of effective crisis communication strategies. They'll leave the course able to build resilient influencer marketing campaigns that protect brand integrity and drive business growth, setting them apart in today's competitive job market.

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CourseDetails

โ€ข Understanding Influencer Marketing
โ€ข Crisis Communication in Influencer Marketing
โ€ข Developing a Crisis Communication Plan for Influencer Marketing
โ€ข Identifying and Managing Potential Crises in Influencer Marketing
โ€ข Best Practices for Communicating during a Crisis in Influencer Marketing
โ€ข Monitoring and Measuring the Impact of Crisis Communication in Influencer Marketing
โ€ข Case Studies of Successful and Unsuccessful Crisis Communication in Influencer Marketing
โ€ข Legal and Ethical Considerations in Crisis Communication for Influencer Marketing
โ€ข Building and Maintaining Trust during a Crisis in Influencer Marketing
โ€ข Recovery Strategies for Post-Crisis Influencer Marketing

CareerPath

The **Executive Development Programme in Influencer Marketing: Crisis Communication** is a specialized course targeting professionals seeking to excel in crisis communication within the influencer marketing industry. The UK job market is experiencing a high demand for professionals with these skills, with an average salary ranging from ยฃ40,000 to ยฃ70,000 per year. The following 3D pie chart showcases the top in-demand skills for this role in the UK. ![Executive Development Programme in Influencer Marketing: Crisis Communication featuring a Google Charts 3D Pie chart](data:image/png;base64,iVBORw0KGg....) As depicted in the chart, **crisis communication** holds the largest share of the demand, accounting for 45% of the market. This is followed by **influencer marketing strategy** at 30%, demonstrating the need for professionals who can develop effective and innovative influencer marketing strategies. Furthermore, the increasing importance of data-driven decisions in marketing has led to a 15% demand for professionals skilled in **data analysis**. Meanwhile, the art of compelling storytelling through **content creation** remains vital in influencer marketing, accounting for 10% of the demand. By focusing on these in-demand skills, professionals can enhance their career prospects and contribute significantly to the success of their organizations in the influencer marketing industry.

EntryRequirements

  • BasicUnderstandingSubject
  • ProficiencyEnglish
  • ComputerInternetAccess
  • BasicComputerSkills
  • DedicationCompleteCourse

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FastTrack GBP £140
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  • ThreeFourHoursPerWeek
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StandardMode GBP £90
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  • TwoThreeHoursPerWeek
  • RegularCertificateDelivery
  • OpenEnrollmentStartAnytime
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EXECUTIVE DEVELOPMENT PROGRAMME IN INFLUENCER MARKETING: CRISIS COMMUNICATION
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London School of International Business (LSIB)
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05 May 2025
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