Professional Certificate SEO & Analytics: Expert Techniques

Name: Professional Certificate SEO & Analytics: Expert Techniques
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The Professional Certificate SEO & Analytics: Expert Techniques is a comprehensive course that focuses on Search Engine Optimization (SEO) and Analytics, vital skills in today's digital marketing landscape. This course is essential for those looking to advance their careers in digital marketing, e-commerce, or business analytics.

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AboutThisCourse

In this course, learners will gain an in-depth understanding of SEO strategies, analytics tools, and data analysis techniques. The curriculum covers keyword research, on-page and off-page optimization, Google Analytics, and data visualization, among other topics. These skills are in high demand in various industries, with companies increasingly relying on digital marketing to reach their customers. Upon completion, learners will be equipped with the skills to drive organic traffic, analyze website data, and make data-driven decisions. This certificate course is an excellent opportunity for learners to enhance their resume, improve their job prospects, and stay competitive in the ever-evolving digital marketing industry.

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CourseDetails

• SEO Fundamentals
• Keyword Research and Analysis
• On-page Optimization Techniques
• Technical SEO: Site Speed, Mobile Optimization, and Structured Data
• Link Building Strategies
• Local SEO and Google My Business
• SEO Analytics: Setting up and Tracking KPIs
• Advanced Analytics: Segmentation, Conversion Tracking, and Attribution
• SEO Trends and Future Developments
• Ethical SEO Practices and Google Guidelines

CareerPath

The UK job market is thriving with opportunities in SEO & Analytics. The demand for professionals in this field has been on the rise, with an increasing need for experts who can help businesses improve their online presence, drive more traffic, and optimize conversion rates. This 3D pie chart highlights the UK salary ranges for three key roles in this domain: SEO Specialist, Analytics Specialist, and SEO & Analytics Manager. The SEO Specialist role focuses on optimizing websites for search engines, driving organic traffic, and improving search rankings. The Analytics Specialist role involves analyzing website data and providing insights to optimize marketing strategies. The SEO & Analytics Manager role oversees both SEO and analytics activities, managing teams and ensuring overall success in these areas. The salary ranges depicted in the chart demonstrate the potential earnings for these roles. An SEO Specialist in the UK can expect a salary range of {{$salaryRange1}}, while an Analytics Specialist can earn between {{$salaryRange2}}. The SEO & Analytics Manager role offers a higher salary range, starting at {{$salaryRange3}} and extending even further based on experience, skills, and responsibilities. Invest in a Professional Certificate in SEO & Analytics: Expert Techniques to enhance your expertise in these areas and maximize your career opportunities and earning potential. Remember to adapt the salary ranges in the 'data' array based on your specific values.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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PROFESSIONAL CERTIFICATE SEO & ANALYTICS: EXPERT TECHNIQUES

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London School of International Business (LSIB)

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05 May 2025

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