Executive Development Programme in Social Media & Brand Storytelling

Name: Executive Development Programme in Social Media & Brand Storytelling
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The Executive Development Programme in Social Media & Brand Storytelling is a certificate course designed to equip learners with essential skills for career advancement in today's digital age. This programme emphasizes the importance of social media and brand storytelling in creating engaging and impactful brand experiences.

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AboutThisCourse

In this course, learners will gain a deep understanding of social media strategies, brand storytelling techniques, and data analytics tools to measure and optimize their social media campaigns. With a focus on practical skills and real-world application, learners will have the opportunity to work on hands-on projects and case studies that simulate real-world business scenarios. As the demand for social media and brand storytelling experts continues to grow, this programme will help learners stand out in a competitive job market. By the end of the course, learners will have the skills and knowledge necessary to lead successful social media and brand storytelling initiatives for their organizations, making them invaluable assets to any team.

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CourseDetails

• Social Media Fundamentals
• Brand Storytelling Techniques
• Developing a Social Media Strategy
• Content Creation for Social Media
• Social Media Analytics and Metrics
• Paid Social Media Advertising
• Social Media Listening and Monitoring
• Personal Branding on Social Media
• Social Media Crisis Management

CareerPath

In the ever-evolving digital landscape, organizations in the UK are increasingly recognizing the significance of social media and brand storytelling to engage with audiences and foster brand loyalty. According to recent job market trends, four primary roles are shaping the industry, each requiring a unique blend of skills: 1. Social Media Manager: As the digital front-runner, these professionals craft impactful social media strategies and manage day-to-day community engagement. The competitive salary range for this role starts at £30,000 and can reach up to £50,000 for seasoned experts. 2. Digital Marketing Specialist: Focusing on data-driven strategies, these professionals excel at search engine optimization (SEO) and social media advertising. With a median salary of £35,000, demand for this role is rising as businesses aim to maximize their digital footprint. 3. Content Strategist: Analytical minds with a creative flair, content strategists design and implement compelling brand narratives across platforms. The average salary for this position is approximately £40,000, with a growing demand for those who can align content with broader marketing objectives. 4. Brand Storytelling Consultant: Tapping into the human side of a brand, these professionals weave narratives that resonate with target audiences. As an emerging role, the salary range for Brand Storytelling Consultants begins at £45,000 and can reach up to £70,000 for experienced practitioners. Embarking on an Executive Development Programme in Social Media & Brand Storytelling will equip professionals with the strategic insights and practical know-how to excel in these dynamic roles, ultimately driving career growth in the burgeoning digital marketing sector.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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CourseProvidesPractical

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NotRegulatedAuthorized
ComplementaryFormalQualifications

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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EXECUTIVE DEVELOPMENT PROGRAMME IN SOCIAL MEDIA & BRAND STORYTELLING

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London School of International Business (LSIB)

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05 May 2025

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