Executive Development Programme in Influencer Marketing: Crisis Edition

Name: Executive Development Programme in Influencer Marketing: Crisis Edition
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The Executive Development Programme in Influencer Marketing: Crisis Edition is a certificate course designed to equip learners with essential skills for career advancement in a rapidly evolving industry. This programme is crucial in the current climate, where businesses require innovative strategies to navigate crises and maintain brand reputation.

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AboutThisCourse

By enrolling in this course, learners will gain a comprehensive understanding of influencer marketing, its role in brand strategy, and how to effectively manage crises in this field. The course covers topics such as crisis identification, prevention, and management, as well as influencer selection, engagement, and evaluation. Upon completion, learners will be armed with the skills and knowledge necessary to lead successful influencer marketing campaigns, mitigate crises, and drive business growth. This course is an excellent opportunity for marketing professionals, communications specialists, and business leaders to stay ahead of the curve and excel in their careers.

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CourseDetails

• Understanding Influencer Marketing: An Overview
• Influencer Marketing in Crisis Management
• Identifying & Collaborating with Influencers during a Crisis
• Best Practices for Influencer Marketing Crisis Management
• Legal & Ethical Considerations in Influencer Marketing Crisis Management
• Metrics & Measuring Success in Influencer Marketing Crisis Management
• Case Studies: Successful Influencer Marketing Crisis Management
• Developing an Influencer Marketing Crisis Management Strategy
• Building & Maintaining Relationships with Influencers during a Crisis
• Future Trends & Innovations in Influencer Marketing Crisis Management

CareerPath

The **Executive Development Programme in Influencer Marketing: Crisis Edition** is designed to equip professionals with the latest skills and knowledge required to excel in the ever-evolving landscape of influencer marketing. This section highlights the job market trends in the UK, visualized through a 3D pie chart, to provide insights into the demand for various roles in this exciting field. Influencer Marketing Manager: With a 25% share in the job market, Influencer Marketing Managers are responsible for developing and implementing strategies that promote brand awareness and customer engagement. Senior Influencer Marketing Specialist: Holding a 20% share, Senior Influencer Marketing Specialists lead cross-functional teams in creating and managing influencer campaigns, ensuring alignment with the company's overall marketing objectives. Influencer Marketing Coordinator: Representing 15% of the job market, Influencer Marketing Coordinators support the management of influencer relationships, content creation, and campaign execution. Influencer Marketing Strategist: With a 20% share, Influencer Marketing Strategists focus on creating data-driven strategies that optimize the impact of influencer marketing campaigns. Influencer Marketing Analyst: Accounting for the remaining 20% of the job market, Influencer Marketing Analysts measure and analyze the performance of influencer marketing campaigns to provide insights and recommendations for improvement. This 3D pie chart offers a comprehensive view of the current job market trends in influencer marketing, allowing professionals to make informed decisions about their career paths and stay ahead in the industry.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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EXECUTIVE DEVELOPMENT PROGRAMME IN INFLUENCER MARKETING: CRISIS EDITION

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London School of International Business (LSIB)

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05 May 2025

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