Certificate in Web Ad Design: User Engagement

Name: Certificate in Web Ad Design: User Engagement
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The Certificate in Web Ad Design: User Engagement is a comprehensive course that focuses on the essential skills required to create effective and engaging web advertisements. With the ever-growing importance of digital marketing, there is a high demand for professionals who can design and implement compelling web ads that capture user attention and drive conversions.

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AboutThisCourse

This course equips learners with the latest industry-standard tools and techniques for web ad design, with a strong emphasis on user engagement and conversion rate optimization. Learners will gain hands-on experience in creating visually stunning and highly effective web ads that are optimized for a variety of platforms, including desktop and mobile devices. By completing this course, learners will be well-prepared to take on roles in digital marketing agencies, in-house marketing teams, or as freelance web ad designers. With the skills and knowledge gained from this course, learners will be able to create web ads that stand out from the competition and drive real results for their clients or organizations.

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CourseDetails

• Unit 1: Introduction to Web Ad Design: User Engagement
• Unit 2: Understanding User Behavior and Psychology in Web Advertising
• Unit 3: Design Principles for Effective Web Ads: Color Theory, Typography, and Layout
• Unit 4: Crafting Compelling Content: Headlines, Calls-to-Action, and Storytelling
• Unit 5: Optimizing Web Ads for Mobile Devices
• Unit 6: Measuring User Engagement: Key Metrics and Analytics
• Unit 7: A/B Testing and Iterative Design for Web Ad Optimization
• Unit 8: Accessibility in Web Ad Design: Ensuring Inclusive User Engagement
• Unit 9: Ethical Considerations in Web Ad Design: Privacy, Consent, and Transparency
• Unit 10: Future Trends and Innovations in Web Ad Design

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EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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CERTIFICATE IN WEB AD DESIGN: USER ENGAGEMENT

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London School of International Business (LSIB)

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05 May 2025

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