Executive Development Programme in AdTech for Growth

Name: Executive Development Programme in AdTech for Growth
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The Executive Development Programme in AdTech for Growth is a certificate course designed to empower professionals with the latest AdTech trends and tools. This program emphasizes the importance of data-driven decision-making, digital transformation, and advanced marketing strategies.

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AboutThisCourse

It is ideal for marketing managers, digital strategists, and business owners seeking to stay ahead in the rapidly evolving AdTech industry. With industry demand for AdTech specialists at an all-time high, this course equips learners with essential skills to drive growth and innovation. Students will gain hands-on experience with programmatic advertising, real-time bidding, and cross-channel attribution models. They will also learn to leverage AI and machine learning for enhanced targeting and optimization. By completing this program, learners will not only enhance their career prospects but also contribute to their organizations' success. They will be able to develop and implement effective AdTech strategies, leading to improved marketing ROI, customer engagement, and overall business growth.

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CourseDetails

• Programmatic Advertising
• Data Analytics in AdTech
• AdTech Ecosystem and Key Players
• Cross-Channel Advertising Strategies
• AdTech for Brand Growth and Awareness
• Ad Fraud Detection and Prevention
• AdTech Regulations and Compliance
• Advanced Targeting Techniques in AdTech
• Attribution Modeling and Performance Measurement

CareerPath

The **Executive Development Programme in AdTech for Growth** focuses on in-demand roles driving success in today's digital marketing landscape. Here's a 3D pie chart representation of the industry-relevant positions and their demand: - **Marketing Analytics Manager**: 25% - **AdTech Campaign Director**: 20% - **Demand Generation Specialist**: 15% - **Data Science Manager**: 20% - **Growth Product Manager**: 20% These roles reflect the ever-evolving AdTech industry's needs, emphasizing analytics, automation, and data-driven decision-making. By understanding these job market trends, aspiring professionals can focus on acquiring relevant skills and staying ahead in their careers.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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EXECUTIVE DEVELOPMENT PROGRAMME IN ADTECH FOR GROWTH

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London School of International Business (LSIB)

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05 May 2025

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