Executive Development Programme High-Performance PR Video

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The Executive Development Programme in High-Performance PR Video is a certificate course designed to empower professionals with the skills to create compelling video content for PR purposes. In today's digital age, video has become a critical tool for organizations to communicate their messages effectively.

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AboutThisCourse

This course emphasizes the importance of video in PR and equips learners with the essential skills to excel in this area. The course covers various aspects of video production, including scriptwriting, shooting, editing, and distribution. Learners will gain a deep understanding of how to create high-performance videos that deliver results. The course is highly relevant in the current industry landscape, where video content is in high demand. By completing this course, learners will be able to create engaging video content that enhances their organization's PR efforts, strengthens their professional skillset, and accelerates their career growth. The course is an excellent opportunity for PR professionals, marketing managers, and communication specialists to upskill and stay ahead in their careers.

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CourseDetails

• High-Performance PR Video Strategy: Developing a comprehensive video strategy that aligns with PR goals and enhances brand reputation.
• Video Production and Editing: Understanding the technical aspects of video production, including filming, lighting, sound, and post-production editing techniques.
• Storytelling and Scriptwriting: Crafting compelling narratives that engage and inspire audiences, with a focus on persuasive messaging and clear communication.
• Social Media and Video Marketing: Leveraging social media platforms to distribute and promote PR videos, maximizing reach and engagement.
• Measurement and Analytics: Tracking and analyzing video performance metrics to optimize content and measure ROI.
• Crisis Communications and Video: Utilizing video as a tool for managing and mitigating reputational risks during a crisis.
• Video Branding and Consistency: Ensuring video content aligns with brand guidelines and messaging, creating a consistent visual identity.
• Influencer Marketing and Video: Collaborating with influencers and thought leaders to amplify PR messaging and expand reach.
• Video Accessibility and Inclusivity: Making video content accessible to all audiences, including those with disabilities, and promoting diversity and inclusivity.

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EntryRequirements

  • BasicUnderstandingSubject
  • ProficiencyEnglish
  • ComputerInternetAccess
  • BasicComputerSkills
  • DedicationCompleteCourse

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  • NotAccreditedRecognized
  • NotRegulatedAuthorized
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CourseFee

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FastTrack GBP £140
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AcceleratedLearningPath
  • ThreeFourHoursPerWeek
  • EarlyCertificateDelivery
  • OpenEnrollmentStartAnytime
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StandardMode GBP £90
CompleteInTwoMonths
FlexibleLearningPace
  • TwoThreeHoursPerWeek
  • RegularCertificateDelivery
  • OpenEnrollmentStartAnytime
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  • DigitalCertificate
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EXECUTIVE DEVELOPMENT PROGRAMME HIGH-PERFORMANCE PR VIDEO
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London School of International Business (LSIB)
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05 May 2025
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