Executive Development Programme in Ad Fraud & Risk Assessment

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The Executive Development Programme in Ad Fraud & Risk Assessment is a certificate course designed to equip learners with advanced skills in combating advertising fraud and managing risk assessment. This program is crucial for professionals working in digital marketing, advertising, and data analysis, as it helps them stay ahead in the rapidly evolving industry of online advertising.

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AboutThisCourse

With increasing industry demand for experts who can detect and prevent ad fraud, this course provides learners with a comprehensive understanding of ad fraud strategies, risk assessment tools, and analytical techniques. By completing this program, learners will be able to identify and mitigate potential threats, ensuring the integrity and effectiveness of their advertising campaigns. This course is an excellent opportunity for career advancement, as it equips learners with in-demand skills and knowledge that are essential for success in today's digital advertising landscape. By completing this program, learners will be able to demonstrate their expertise in ad fraud detection and risk assessment, making them highly valuable assets to their organizations and potential employers.

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CourseDetails

• Understanding Ad Fraud: An Overview
• Types of Ad Fraud: Invalid Traffic, Bots, Click Farms
• Ad Fraud Detection Techniques: Machine Learning, Statistical Analysis
• Ad Fraud Impact on Business: Financial, Reputational
• Risk Assessment in Ad Fraud: Identifying, Evaluating, Mitigating
• Ad Fraud Metrics: Click-Through Rate, Conversion Rate, Cost Per Action
• Ad Fraud Tools and Platforms: FraudLogix, Forensiq, White Ops
• Data Analysis in Ad Fraud: Collecting, Interpreting, Reporting
• Case Studies in Ad Fraud: Real-World Examples and Lessons Learned
• Ethics in Ad Fraud: Balancing Business Interests with Consumer Protection

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EntryRequirements

  • BasicUnderstandingSubject
  • ProficiencyEnglish
  • ComputerInternetAccess
  • BasicComputerSkills
  • DedicationCompleteCourse

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  • NotAccreditedRecognized
  • NotRegulatedAuthorized
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CourseFee

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FastTrack GBP £140
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AcceleratedLearningPath
  • ThreeFourHoursPerWeek
  • EarlyCertificateDelivery
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StandardMode GBP £90
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FlexibleLearningPace
  • TwoThreeHoursPerWeek
  • RegularCertificateDelivery
  • OpenEnrollmentStartAnytime
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  • FullCourseAccess
  • DigitalCertificate
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EXECUTIVE DEVELOPMENT PROGRAMME IN AD FRAUD & RISK ASSESSMENT
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London School of International Business (LSIB)
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05 May 2025
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