Masterclass Certificate in Ad Targeting & Optimization

Name: Masterclass Certificate in Ad Targeting & Optimization
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The Masterclass Certificate in Ad Targeting & Optimization is a comprehensive course that equips learners with essential skills for career advancement in digital marketing. This program focuses on ad targeting and optimization strategies, which are critical in today's data-driven digital landscape.

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AboutThisCourse

In this course, you will learn how to leverage data and analytics to create effective ad targeting strategies, optimize ad campaigns for maximum ROI, and analyze campaign performance to drive continuous improvement. The course covers various ad platforms, including Google, Facebook, and LinkedIn, providing a well-rounded understanding of the industry. With the increasing demand for digital marketing professionals, this course is an excellent opportunity to gain a competitive edge in the job market. By earning this certificate, you will demonstrate your expertise in ad targeting and optimization, making you a valuable asset to any organization.

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CourseDetails

• Audience Segmentation Techniques
• Understanding Ad Targeting Metrics
• Ad Placement Strategies
• Behavioral Retargeting
• Contextual Ad Targeting
• Programmatic Ad Buying
• Geo-targeting and Location-based Advertising
• Demand-side Platforms (DSPs)
• Cross-device Ad Targeting

CareerPath

The provided Masterclass Certificate in Ad Targeting & Optimization section features an engaging Google Charts 3D Pie chart that showcases the latest job market trends in the UK. The responsive chart displays essential roles in the industry, including Digital Marketing Manager, Ad Operations Specialist, SEO Specialist, Content Marketing Manager, PPC Specialist, Social Media Manager, and Data Analyst. Each role occupies its designated slice in the 3D pie chart, making it easy to compare and analyze the data. To ensure accessibility and adaptability, the chart has a transparent background, and its width is set to 100% while its height is set to an appropriate value (400px). The JavaScript code uses the google.visualization.arrayToDataTable method and sets the is3D option to true for creating the 3D effect. This visually appealing presentation of relevant statistics helps professionals, employers, and aspiring candidates understand the ad targeting and optimization landscape in the UK. It offers valuable insights into the most in-demand skills, potential salary ranges, and growth opportunities, fostering informed decision-making and career development.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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MASTERCLASS CERTIFICATE IN AD TARGETING & OPTIMIZATION

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London School of International Business (LSIB)

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05 May 2025

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