Executive Development Programme in AdTech and the Metaverse

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The Executive Development Programme in AdTech and Metaverse is a comprehensive certificate course designed to meet the growing industry demand for professionals with expertise in AdTech and the Metaverse. This programme emphasizes the importance of AdTech in today's digital landscape and explores the opportunities presented by the Metaverse for businesses and marketers.

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AboutThisCourse

Through this course, learners will gain essential skills in AdTech, including programmatic advertising, data analytics, and marketing automation, equipping them with the knowledge to drive successful digital marketing campaigns. Additionally, learners will explore the Metaverse, its impact on marketing and advertising, and how to leverage this emerging technology to connect with consumers in new and innovative ways. By completing this programme, learners will be well-positioned to advance their careers in AdTech and the Metaverse, gaining a competitive edge in this rapidly evolving field and making valuable contributions to their organizations' digital marketing efforts.

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CourseDetails

• AdTech Fundamentals: Understanding the basics of AdTech, including programmatic advertising, real-time bidding, and demand-side platforms.
• Data Analytics in AdTech: Leveraging data for targeted advertising, audience segmentation, and campaign optimization.
• Metaverse Overview: Exploring the concept of the metaverse, its potential applications, and the technology that powers it.
• Advertising in the Metaverse: Identifying opportunities and strategies for advertising within the metaverse, including virtual reality, augmented reality, and mixed reality advertising.
• Blockchain and AdTech: Examining the role of blockchain technology in AdTech, including its potential for improving transparency, security, and accountability.
• Ethics in AdTech and the Metaverse: Discussing the ethical considerations of advertising within the metaverse, including privacy concerns, data protection, and responsible marketing practices.
• Emerging Trends in AdTech and the Metaverse: Staying up-to-date with the latest trends and innovations in AdTech and the metaverse, including artificial intelligence, machine learning, and the Internet of Things.
• AdTech and Metaverse Case Studies: Analyzing real-world examples of successful AdTech and metaverse campaigns, and identifying key takeaways and best practices.

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EntryRequirements

  • BasicUnderstandingSubject
  • ProficiencyEnglish
  • ComputerInternetAccess
  • BasicComputerSkills
  • DedicationCompleteCourse

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  • NotAccreditedRecognized
  • NotRegulatedAuthorized
  • ComplementaryFormalQualifications

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CourseFee

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FastTrack GBP £140
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AcceleratedLearningPath
  • ThreeFourHoursPerWeek
  • EarlyCertificateDelivery
  • OpenEnrollmentStartAnytime
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StandardMode GBP £90
CompleteInTwoMonths
FlexibleLearningPace
  • TwoThreeHoursPerWeek
  • RegularCertificateDelivery
  • OpenEnrollmentStartAnytime
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  • FullCourseAccess
  • DigitalCertificate
  • CourseMaterials
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EXECUTIVE DEVELOPMENT PROGRAMME IN ADTECH AND THE METAVERSE
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London School of International Business (LSIB)
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05 May 2025
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