Professional Certificate in Social Selling: Next-Gen Event Marketing

Name: Professional Certificate in Social Selling: Next-Gen Event Marketing
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The Professional Certificate in Social Selling: Next-Gen Event Marketing is a comprehensive course designed to equip learners with the essential skills needed to excel in today's digital marketing landscape. This certificate course focuses on social selling, a modern approach to event marketing that combines social media, content marketing, and sales strategies to generate leads, build brand awareness, and foster customer engagement.

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AboutThisCourse

Given the increasing importance of social selling in the events industry, this course is highly relevant and in demand. By enrolling in this program, learners will acquire essential skills for career advancement, including the ability to leverage social media for lead generation, build and maintain relationships with customers, and create and implement effective social selling campaigns. Through a combination of interactive lectures, real-world examples, and hands-on projects, learners will gain a deep understanding of the latest social selling techniques and best practices. Upon completion of the course, learners will be well-prepared to succeed in a variety of roles, from event marketing specialist to social media manager to sales professional.

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CourseDetails

• Unit 1: Introduction to Social Selling and Next-Gen Event Marketing
• Unit 2: Building a Strong Personal Brand on Social Media
• Unit 3: Identifying and Engaging with Potential Event Attendees
• Unit 4: Leveraging Social Listening for Event Marketing
• Unit 5: Creating and Curating Content for Social Selling
• Unit 6: Utilizing LinkedIn for B2B Social Selling
• Unit 7: Measuring Success in Social Selling and Event Marketing
• Unit 8: Best Practices for Social Selling Ethics and Compliance
• Unit 9: Integrating Social Selling with Traditional Sales Methods
• Unit 10: Future Trends in Social Selling and Event Marketing

CareerPath

The Professional Certificate in Social Selling: Next-Gen Event Marketing is a cutting-edge program designed to equip learners with the skills to succeed in today's fast-paced digital marketing landscape. With a focus on UK job market trends, this course covers essential roles such as Social Selling Specialist, Next-Gen Event Marketer, Digital Marketing Manager, Content Marketing Specialist, and SEO Specialist. Each role plays a vital part in the ever-evolving world of social selling and event marketing, offering a range of exciting opportunities and competitive salary ranges. By the end of the course, learners will have developed a strong understanding of the industry and the necessary skills to excel in these roles. The 3D pie chart above highlights the percentage distribution of each role in the UK job market, providing a clear and engaging visual representation of the industry's landscape. With a transparent background and no added background color, the chart seamlessly integrates into the surrounding content and adapts to all screen sizes.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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TwoThreeHoursPerWeek
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PROFESSIONAL CERTIFICATE IN SOCIAL SELLING: NEXT-GEN EVENT MARKETING

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London School of International Business (LSIB)

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05 May 2025

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