Executive Development Programme in Ad Testing & Consumer Psychology

Name: Executive Development Programme in Ad Testing & Consumer Psychology
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The Executive Development Programme in Ad Testing & Consumer Psychology is a certificate course designed to empower professionals with the essential skills necessary for career advancement in today's competitive business landscape. This course is critical for professionals who want to understand consumer behavior, decode advertising effectiveness, and create data-driven marketing strategies.

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AboutThisCourse

It bridges the gap between traditional ad testing methods and modern consumer psychology principles, enabling learners to make informed decisions that positively impact their organization's bottom line. With a focus on industry demand, this programme equips learners with the latest tools and techniques for ad testing and consumer psychology, providing them with a competitive edge in their careers. Learners will gain practical experience in applying these concepts to real-world business scenarios, enhancing their ability to drive growth and innovation in their organizations. By completing this course, learners will have demonstrated their commitment to professional development, showcasing their expertise in ad testing and consumer psychology to potential employers and clients. This course is an essential step towards career advancement, providing learners with the skills and knowledge necessary to excel in their roles and make a meaningful impact in their organizations.

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CourseDetails

• Ad Testing Methodologies
• Understanding Consumer Psychology
• Primary Research Techniques in Ad Testing
• Neuro-marketing and its Role in Ad Testing
• A/B Testing and Multivariate Testing in Advertising
• Ad Testing Metrics and Analytics
• Consumer Decision Making Process
• Behavioral Economics in Ad Testing
• Case Studies on Successful Ad Testing Strategies

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EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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EXECUTIVE DEVELOPMENT PROGRAMME IN AD TESTING & CONSUMER PSYCHOLOGY

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London School of International Business (LSIB)

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05 May 2025

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