Executive Development Programme in Strategic Facebook Ads Management

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The Executive Development Programme in Strategic Facebook Ads Management is a certificate course designed to empower professionals with the skills to master Facebook's powerful advertising platform. This programme is critical in today's digital age, where businesses increasingly rely on social media to reach their target audiences.

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AboutThisCourse

With industry-leading insights, learners will gain a competitive edge, understanding how to create, manage, and optimize Facebook ad campaigns that drive results. Learners will explore advanced strategies in audience targeting, ad creation, and performance analysis, equipping them with the essential skills to accelerate their careers and contribute to organizational success. The course's real-world relevance and focus on practical application ensure learners are prepared to excel in strategic Facebook ads management, making them highly sought after in various industries.

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โ€ข Facebook Ads Fundamentals: Understanding the Facebook Ads platform, including campaign objectives, ad formats, and targeting options.
โ€ข Creating a Facebook Ads Strategy: Developing a comprehensive strategy for Facebook Ads, including defining target audiences, setting campaign objectives, and creating a content calendar.
โ€ข Facebook Pixel and Conversion Tracking: Learning how to install and use the Facebook Pixel for conversion tracking and optimization.
โ€ข Facebook Ads Management: Managing and optimizing Facebook Ads campaigns, including budget allocation, ad scheduling, and performance analysis.
โ€ข Advanced Facebook Ads Targeting: Exploring advanced targeting options, such as Custom Audiences, Lookalike Audiences, and Retargeting.
โ€ข Facebook Ads Creative Best Practices: Understanding creative best practices for Facebook Ads, including visuals, copy, and calls-to-action.
โ€ข Facebook Ads Reporting and Analytics: Learning how to analyze and interpret Facebook Ads performance data and reporting on key metrics.
โ€ข Facebook Ads and Data Privacy: Understanding the role of data privacy in Facebook Ads, including GDPR and CCPA compliance.
โ€ข Emerging Facebook Ads Trends and Innovations: Staying up-to-date on the latest trends and innovations in Facebook Ads, including new features and formats.

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EntryRequirements

  • BasicUnderstandingSubject
  • ProficiencyEnglish
  • ComputerInternetAccess
  • BasicComputerSkills
  • DedicationCompleteCourse

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FastTrack GBP £140
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AcceleratedLearningPath
  • ThreeFourHoursPerWeek
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StandardMode GBP £90
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FlexibleLearningPace
  • TwoThreeHoursPerWeek
  • RegularCertificateDelivery
  • OpenEnrollmentStartAnytime
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  • DigitalCertificate
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EXECUTIVE DEVELOPMENT PROGRAMME IN STRATEGIC FACEBOOK ADS MANAGEMENT
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London School of International Business (LSIB)
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05 May 2025
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