Executive Development Programme Social Media Marketing & Lead Generation

Name: Executive Development Programme Social Media Marketing & Lead Generation
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The Executive Development Programme in Social Media Marketing & Lead Generation is a certificate course designed to empower professionals with the latest social media strategies and tactics for driving business growth. This programme emphasizes the importance of social media in today's digital landscape and how it can be harnessed to generate high-quality leads, build brand awareness, and foster customer engagement.

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AboutThisCourse

In this course, learners will gain essential skills in social media listening, analytics, and content creation that are in high demand across industries. By the end of the programme, learners will be able to develop and implement effective social media marketing campaigns, measure their success, and optimize their lead generation strategies. This certification will not only enhance learners' skillset but also provide a competitive edge in their careers, paving the way for career advancement and success in the digital age.

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CourseDetails

• Social Media Fundamentals
• Understanding Social Media Platforms (Facebook, Twitter, LinkedIn, Instagram, etc.)
• Social Media Content Strategy and Planning
• Social Media Analytics and Metrics
• Social Media Advertising and Paid Promotion
• Lead Generation Strategies for Social Media
• Building and Engaging Social Media Communities
• Social Media Brand Reputation Management
• Social Media Tools and Software for Marketing and Lead Generation

CareerPath

The Executive Development Programme for Social Media Marketing & Lead Generation is designed to prepare professionals for a variety of roles in the ever-evolving digital marketing landscape. This 3D pie chart highlights the percentage distribution of roles in the job market. In the UK, Social Media Managers make up the largest portion of the market at 35%, emphasizing the importance of understanding social media platforms and user engagement. Digital Marketing Specialists follow closely, accounting for 25% of the market, demonstrating the need for professionals with a comprehensive understanding of digital marketing channels and strategies. Content Marketing Managers and Paid Advertising Specialists each represent 20% and 15% of the market, respectively, showcasing the growing demand for experts who can create engaging content and optimize advertising campaigns. SEO Specialists, although the smallest segment, still hold a 5% share in the market, highlighting the need for professionals skilled in search engine optimization. Staying updated on these job market trends and investing in the right skills can significantly boost your career growth in social media marketing and lead generation.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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EXECUTIVE DEVELOPMENT PROGRAMME SOCIAL MEDIA MARKETING & LEAD GENERATION

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London School of International Business (LSIB)

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05 May 2025

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