Executive Development Programme in Media Criticism & Persuasion

Name: Executive Development Programme in Media Criticism & Persuasion
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The Executive Development Programme in Media Criticism & Persuasion is a certificate course designed to empower professionals with the ability to analyze media critically and use persuasive communication strategies. In the current digital age, media literacy and persuasive communication are essential skills for career advancement in any industry.

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AboutThisCourse

This programme focuses on developing a deep understanding of media messages, bias, and power dynamics, enabling learners to make informed decisions and communicate effectively. The course covers essential topics such as media ethics, propaganda, persuasive writing, and public speaking, among others. Upon completion, learners will be equipped with the skills to evaluate media messages critically, communicate persuasively, and lead with influence. This programme is in high demand in various industries, including marketing, public relations, politics, and journalism, among others. By enrolling in this course, professionals can enhance their career prospects and stay ahead in the competitive job market.

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CourseDetails

• Media Criticism Fundamentals: Understanding the role of media criticism, the history of media criticism, and its impact on society.
• Persuasive Communication: The basics of persuasion, including key principles, techniques, and strategies.
• Media Analysis: Techniques for analyzing media content, including news, entertainment, and advertising.
• Bias in Media: Identifying and understanding different types of bias in the media, such as ideological, cultural, and economic bias.
• Media Ethics: Examining the ethical considerations involved in media criticism and persuasion.
• Case Studies in Media Criticism: Analyzing real-world examples of media criticism and persuasion in action.
• Critical Thinking in Media Consumption: Developing critical thinking skills for consuming media in a responsible and informed way.
• Effective Communication Strategies: Best practices for communicating media criticism and persuasive messages to diverse audiences.
• Digital Media Landscape: Understanding the unique opportunities and challenges presented by digital media for criticism and persuasion.
• Measurement and Evaluation: Techniques for measuring the effectiveness of media criticism and persuasive campaigns.

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EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
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BasicComputerSkills
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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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EXECUTIVE DEVELOPMENT PROGRAMME IN MEDIA CRITICISM & PERSUASION

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London School of International Business (LSIB)

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05 May 2025

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