Professional Certificate Snapchat: Data-Driven Storytelling

Name: Professional Certificate Snapchat: Data-Driven Storytelling
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The Professional Certificate in Snapchat: Data-Driven Storytelling is a crucial course designed to equip learners with the skills to create compelling and data-driven stories on Snapchat. This program highlights the importance of data-driven decision-making in social media marketing and helps learners understand how to analyze data and use it to inform their content strategy.

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AboutThisCourse

With Snapchat's growing popularity and its unique features, there is a high demand for professionals who can leverage the platform's capabilities for effective storytelling. This course is designed to meet that demand and equip learners with the skills they need to advance their careers in social media marketing, content creation, and digital media. Throughout the course, learners will gain hands-on experience in creating engaging Snapchat content that resonates with audiences and drives business results. They will learn how to measure the success of their campaigns, optimize their content strategy, and stay up-to-date with the latest trends and best practices in social media marketing.

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CourseDetails

• Snapchat Overview
• Setting Up a Snapchat Account for Business
• Understanding Snapchat Analytics
• Creating Engaging Snapchat Content
• Data-Driven Storytelling Techniques
• Utilizing Snapchat Lenses and Filters
• Best Practices for Snapchat Advertising
• Measuring and Analyzing Snapchat Campaign Performance
• Advanced Snapchat Data Visualization

CareerPath

In the UK, data-driven jobs are on the rise with various roles, each having unique demands and salary ranges. This 3D pie chart illustrates the current job market trends in the data field, highlighting the most in-demand roles, including: 1. **Data Scientist**: With a 20% share, data scientists focus on extracting insights from large, complex datasets and applying advanced statistical models and machine learning techniques. 2. **Data Analyst**: Making up 25% of the market, data analysts primarily deal with data interpretation, analysis, and communication of insights to support business decision-making. 3. **Data Engineer**: With a 20% share, data engineers build and maintain data infrastructures, ensuring data is available and accessible for data scientists, analysts, and other stakeholders. 4. **BI Analyst**: Representing 15% of the market, BI analysts create visualizations and reports to help companies make informed decisions based on historical and current data. 5. **Data Journalist**: Holding a 10% share, data journalists use data to uncover and tell stories, working with data sources to create engaging narratives and visualizations. 6. **ML Engineer**: Comprising 10% of the market, ML engineers develop and deploy machine learning models to automate processes, improve efficiency, and create predictive systems. By understanding the distribution of these roles, job seekers, employers, and educators can better navigate the UK data-driven job market and adapt their skills accordingly.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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PROFESSIONAL CERTIFICATE SNAPCHAT: DATA-DRIVEN STORYTELLING

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London School of International Business (LSIB)

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05 May 2025

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