Global Certificate in Ad Retargeting and CRM Integration

Name: Global Certificate in Ad Retargeting and CRM Integration
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The Global Certificate in Ad Retargeting and CRM Integration is a comprehensive course designed to meet the growing industry demand for experts in customer relationship management and digital advertising. This course emphasizes the importance of data-driven marketing and equips learners with essential skills to create and manage effective retargeting campaigns, integrate CRM systems, and improve customer engagement.

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AboutThisCourse

In today's digital world, businesses rely heavily on data to personalize customer experiences and drive revenue growth. By completing this course, learners will gain a competitive edge in the job market and be prepared to excel in various roles, such as CRM Manager, Digital Marketing Specialist, and Ad Retargeting Expert. By integrating CRM strategies with ad retargeting techniques, learners will be able to optimize customer interactions, increase conversion rates, and contribute to the success of their organization.

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CourseDetails

• Introduction to Ad Retargeting: Understanding the basics, benefits, and concepts of ad retargeting.
• CRM Integration Basics: Exploring the fundamentals of CRM systems and their integration with ad retargeting.
• Behavioral Data & Segmentation: Learning to analyze user behavior and segment audiences for personalized ad retargeting.
• Creating Dynamic Ad Retargeting Campaigns: Designing and implementing effective, customized ad campaigns.
• Tracking & Measuring Ad Retargeting Performance: Utilizing analytics tools to monitor and optimize ad retargeting performance.
• Privacy & Compliance in Ad Retargeting: Adhering to data protection regulations and best practices in ad retargeting.
• Cross-Device Ad Retargeting: Targeting users across multiple devices for seamless ad experiences.
• Machine Learning & Predictive Analytics: Leveraging AI and machine learning for advanced ad retargeting strategies.

CareerPath

The Global Certificate in Ad Retargeting and CRM Integration is gaining traction in the UK, as businesses recognize the importance of data-driven marketing campaigns. This demand translates into lucrative job opportunities and competitive salary ranges for skilled professionals: 1. **CRM Specialist**: CRM (Customer Relationship Management) specialists focus on nurturing leads and maintaining customer loyalty through tailored communication strategies. These professionals typically earn between £30,000 and £50,000 annually, depending on their experience and expertise. 2. **Ad Retargeting Expert**: Ad Retargeting Experts utilize data analytics to create personalized ads and maximize conversion rates. Professionals in this role can expect a salary range between £35,000 and £60,000, depending on their skillset and industry. 3. **CRM & Ad Retargeting Specialist**: Individuals who excel in both CRM and Ad Retargeting are in high demand, with salaries ranging from £40,000 to £75,000 in the UK. This role combines expertise in CRM best practices and ad retargeting techniques to maximize a company's marketing efforts. The 3D pie chart below showcases the distribution of these roles in the UK market:

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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GLOBAL CERTIFICATE IN AD RETARGETING AND CRM INTEGRATION

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London School of International Business (LSIB)

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05 May 2025

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