Advanced Certificate in Crisis Communication: Protecting Your Platform

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The Advanced Certificate in Crisis Communication: Protecting Your Platform course is a comprehensive program designed to equip learners with essential skills for managing communication in high-stakes situations. This course is critical for professionals in any industry, as crises can arise unexpectedly and have severe consequences for organizations and individuals.

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In this course, learners will explore best practices for crisis communication, including how to identify potential crises, develop effective communication strategies, and respond to crises in real-time. They will also learn how to use social media and other digital tools to communicate during a crisis, and how to measure the effectiveness of their communication efforts. By completing this course, learners will be better prepared to protect their organization's reputation and maintain trust with stakeholders during a crisis. This advanced certificate can help professionals advance their careers and demonstrate their expertise in crisis communication.

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โ€ข Advanced Crisis Communications Strategy: This unit will cover the development of advanced communication strategies during a crisis, focusing on protecting the organization's reputation and platform. โ€ข Crisis Communication Planning: This unit will focus on creating comprehensive crisis communication plans, including the identification of key stakeholders, message development, and distribution channels. โ€ข Media Relations in Crisis: This unit will explore effective media relations during a crisis, including press releases, press conferences, and interviews. โ€ข Social Media Crisis Management: This unit will discuss the role of social media in crisis communication, including monitoring social media platforms, responding to negative comments, and maintaining a positive online presence. โ€ข Crisis Communication Ethics: This unit will cover the ethical considerations in crisis communication, including transparency, honesty, and accountability. โ€ข Crisis Communication Training: This unit will focus on training employees and stakeholders to effectively communicate during a crisis, including message delivery, body language, and tone. โ€ข Crisis Communication Evaluation: This unit will discuss the importance of evaluating crisis communication efforts, including measuring effectiveness, identifying areas for improvement, and adjusting strategies as needed. โ€ข Crisis Communication Case Studies: This unit will examine real-world crisis communication examples, analyzing successful and unsuccessful strategies and drawing lessons for future application. โ€ข Crisis Communication Simulation: This unit will provide students with the opportunity to apply their crisis communication knowledge in a simulated environment, allowing them to practice their skills and receive feedback.

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  • BasicUnderstandingSubject
  • ProficiencyEnglish
  • ComputerInternetAccess
  • BasicComputerSkills
  • DedicationCompleteCourse

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FastTrack GBP £140
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AcceleratedLearningPath
  • ThreeFourHoursPerWeek
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StandardMode GBP £90
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FlexibleLearningPace
  • TwoThreeHoursPerWeek
  • RegularCertificateDelivery
  • OpenEnrollmentStartAnytime
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ADVANCED CERTIFICATE IN CRISIS COMMUNICATION: PROTECTING YOUR PLATFORM
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London School of International Business (LSIB)
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05 May 2025
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