Executive Development Programme Building Iconic Brands

Name: Executive Development Programme Building Iconic Brands
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The Executive Development Programme in Building Iconic Brands is a certificate course designed to empower professionals with the skills to create and manage powerful and enduring brands. In an era where branding drives consumer decisions, this programme is crucial for career advancement and staying competitive in the industry.

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AboutThisCourse

Learners will gain a deep understanding of the strategic, financial, and creative aspects of building iconic brands. They will develop essential skills in brand management, including market research, brand positioning, storytelling, and digital branding. The course also covers the latest trends and best practices in branding, providing learners with a comprehensive and modern approach to brand development. By the end of the programme, learners will be able to create and manage iconic brands that stand out in the market and drive business growth. This course is ideal for marketing professionals, brand managers, business owners, and anyone looking to advance their career in branding and marketing.

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CourseDetails

• Building and Managing Brand Equity
• The Role of Branding in Business Strategy
• Iconic Brand Case Studies
• The Psychology of Branding: Understanding Consumer Behavior
• Creating a Strong Brand Identity and Personality
• Developing a Brand Strategy for Global Markets
• The Power of Storytelling in Branding
• Measuring and Monitoring Brand Success
• Building and Leading Iconic Brands: Skills for Executives
• Brand Architecture and Management

CareerPath

The **Executive Development Programme: Building Iconic Brands** focuses on developing professionals who can create, manage, and grow successful and iconic brands. The programme covers a wide range of essential competencies including brand strategy, marketing management, and creative direction. In the UK job market, professionals in this field can expect to find roles such as Brand Manager, Product Marketing Manager, Digital Marketing Manager, Marketing Analytics Manager, and Creative Director. The 3D Pie Chart above represents the industry relevance of each role, with salaries ranging from £25,000 to £40,000 per annum. The field of brand management and marketing offers diverse opportunities for professionals to grow their careers and stay relevant in an ever-evolving industry. By acquiring skills in data analysis, creative thinking, and strategic planning, professionals can make informed decisions on their career paths and excel in the field of building iconic brands.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
RegularCertificateDelivery
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EXECUTIVE DEVELOPMENT PROGRAMME BUILDING ICONIC BRANDS

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London School of International Business (LSIB)

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05 May 2025

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