Advanced Certificate in Social Media: Frontiers of Author Marketing

Name: Advanced Certificate in Social Media: Frontiers of Author Marketing
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The Advanced Certificate in Social Media: Frontiers of Author Marketing course is a comprehensive program designed to equip learners with essential skills for career advancement in the rapidly evolving world of digital marketing. This course focuses on the unique challenges and opportunities that authors and publishers face in the digital age.

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AboutThisCourse

In this course, learners will gain a deep understanding of the latest social media strategies, trends, and tools to effectively market their books and build their personal brand. With a strong emphasis on practical skills, learners will have the opportunity to implement their knowledge through real-world projects and case studies. Given the increasing importance of social media in book marketing and promotion, this course is highly relevant to authors, publishers, marketers, and communications professionals. By completing this course, learners will be well-positioned to succeed in a competitive industry and stay ahead of the curve when it comes to the latest social media strategies and best practices.

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CourseDetails

• Advanced Social Media Strategies: This unit will cover advanced social media techniques to help authors maximize their online presence.
• Author Branding: This unit will focus on building a strong and recognizable brand for authors through social media.
• Social Media Analytics: This unit will teach authors how to track and analyze their social media data to improve their marketing efforts.
• Content Marketing for Authors: This unit will cover the importance of creating and sharing valuable content on social media to attract and retain followers.
• Social Media Advertising: This unit will teach authors how to use paid social media advertising to reach a wider audience.
• Social Media Platforms for Authors: This unit will explore the different social media platforms and their unique features for authors.
• Social Media Ethics: This unit will cover the ethical considerations authors should keep in mind when using social media for marketing.
• Crisis Management on Social Media: This unit will teach authors how to handle negative feedback and protect their reputation on social media.
• Measuring Success on Social Media: This unit will provide authors with the tools and techniques they need to measure their success on social media.
• Future of Social Media for Authors: This unit will explore the emerging trends and technologies in social media and their potential impact on author marketing.

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EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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CourseProvidesPractical

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FastTrack GBP £140

CompleteInOneMonth

AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

CompleteInTwoMonths

FlexibleLearningPace

TwoThreeHoursPerWeek
RegularCertificateDelivery
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FullCourseAccess
DigitalCertificate
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ADVANCED CERTIFICATE IN SOCIAL MEDIA: FRONTIERS OF AUTHOR MARKETING

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London School of International Business (LSIB)

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05 May 2025

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