Certificate in Web Ad Design for the Modern Marketer

Name: Certificate in Web Ad Design for the Modern Marketer
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The Certificate in Web Ad Design for the Modern Marketer is a crucial course for professionals seeking to excel in digital marketing. This program addresses the growing industry demand for experts who can create compelling web ads that drive engagement and conversion.

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AboutThisCourse

Throughout the course, learners will acquire essential skills in web ad design, including developing effective visual hierarchies, understanding color theory, and utilizing typography. They will also gain knowledge in core advertising principles, such as targeting specific audiences and measuring campaign success. By completing this certificate course, learners will be equipped with the skills necessary to design impactful web ads that capture audiences' attention and inspire action. This expertise will open up new career opportunities and help current professionals advance in their fields, making them indispensable assets in today's digital-first marketplace.

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CourseDetails

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Unit 1: Introduction to Web Ad Design
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Unit 2: Understanding Modern Marketing Landscape
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Unit 3: Basics of HTML & CSS for Web Advertisements
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Unit 4: Design Principles for Effective Web Ads
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Unit 5: Creating Engaging Banner Ads
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Unit 6: Utilizing Rich Media in Web Ad Design
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Unit 7: Mobile Web Ad Design Best Practices
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Unit 8: Measuring Success: Web Ad Analytics & Optimization
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Unit 9: A/B Testing and Continuous Improvement
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Unit 10: Ethical Considerations in Web Advertisement

CareerPath

As a modern marketer, understanding the various roles and opportunities within the digital marketing landscape is crucial. Our Certificate in Web Ad Design focuses on equipping you with the skills needed for three key roles: Web Ad Designer, Digital Marketing Specialist, and UX/UI Designer. Web Ad Designers specialize in creating eye-catching and engaging advertisements for websites and social media platforms. According to our latest statistics, this role accounts for approximately 50% of the demand in the UK job market. Digital Marketing Specialists are responsible for developing and implementing comprehensive digital marketing strategies, including SEO, SEM, email marketing, and content marketing. This role represents about 30% of the job market demand. Lastly, UX/UI Designers focus on enhancing user experiences and interfaces to improve user satisfaction and engagement. Approximately 20% of the job market demand is attributed to this role. Our Certificate in Web Ad Design program covers the essential skills and knowledge necessary to succeed in these roles, offering a versatile and industry-relevant education for aspiring modern marketers.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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CERTIFICATE IN WEB AD DESIGN FOR THE MODERN MARKETER

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London School of International Business (LSIB)

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05 May 2025

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