Professional Certificate in Remarketing & Attribution Modeling

Name: Professional Certificate in Remarketing & Attribution Modeling
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The Professional Certificate in Remarketing & Attribution Modeling is a comprehensive course designed to enhance your digital marketing skills. This program focuses on two critical areas of modern marketing: remarketing and attribution modeling.

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AboutThisCourse

Remarketing allows you to reconnect with potential customers who have previously engaged with your brand but did not make a purchase. Attribution modeling, on the other hand, helps you understand the customer journey and allocate credit to the marketing channels that influence conversions. In this digital age, these skills are in high demand. By earning this certification, you will gain a competitive edge, demonstrating your ability to drive results and optimize marketing spend. The course equips learners with essential skills for career advancement, including strategy development, campaign management, data analysis, and reporting. By the end of the program, you will be able to create effective remarketing campaigns, implement attribution models, and make data-driven decisions to maximize ROI.

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CourseDetails

• Remarketing Fundamentals
• Understanding Audience Segmentation in Remarketing
• Dynamic Remarketing: Maximizing Personalization
• Attribution Modeling: Overview and Importance
• Single-Touch and Multi-Touch Attribution Models
• Implementing Attribution Modeling in Google Analytics
• Analyzing Cross-Device Attribution
• Data-Driven Attribution: A Comprehensive Guide
• Leveraging Remarketing and Attribution Modeling Insights

CareerPath

This section highlights the job market trends, salary ranges, and skill demand in the UK for a Professional Certificate in Remarketing & Attribution Modeling. Explore the growing need for experts in this field through a 3D pie chart encompassing various roles such as Digital Marketing Manager, Remarketing Specialist, Analytics Manager, SEO Specialist, and Data Scientist. The chart's background is transparent, and the responsive design maintains a consistent appearance on all devices.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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FullCourseAccess
DigitalCertificate
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PROFESSIONAL CERTIFICATE IN REMARKETING & ATTRIBUTION MODELING

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London School of International Business (LSIB)

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05 May 2025

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