Professional Certificate in UK Digital Marketing and Customer Relationship Management

Name: Professional Certificate in UK Digital Marketing and Customer Relationship Management
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The Professional Certificate in UK Digital Marketing and Customer Relationship Management is a comprehensive course designed to provide learners with essential skills in digital marketing and customer relationship management. This course is crucial in today's digital age, where businesses increasingly rely on online platforms to reach customers and build strong relationships.

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AboutThisCourse

With a focus on the UK market, this course covers key topics such as social media marketing, email marketing, search engine optimization, and customer relationship management strategies. By the end of the course, learners will have a solid understanding of how to create and implement effective digital marketing campaigns that drive customer engagement and loyalty. This course is in high demand in various industries, from e-commerce to finance, healthcare, and beyond. By gaining these essential skills, learners can advance their careers and take on leadership roles in digital marketing and customer relationship management. Equip yourself with the tools and knowledge necessary to succeed in the digital marketing landscape. Enroll in the Professional Certificate in UK Digital Marketing and Customer Relationship Management course today!

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CourseDetails

• Unit 1: Introduction to Digital Marketing in the UK – concepts, trends, and channels • Unit 2: Search Engine Marketing (SEM) – PPC, Google Ads, and Bing Ads • Unit 3: Search Engine Optimization (SEO) – keyword research, on-page, and off-page optimization • Unit 4: Social Media Marketing – Facebook, Instagram, Twitter, LinkedIn, and Pinterest strategies • Unit 5: Content Marketing – strategy, creation, and distribution • Unit 6: Email Marketing – segmentation, automation, and personalization • Unit 7: Mobile Marketing – SMS, MMS, and mobile app strategies • Unit 8: Digital Analytics – Google Analytics, web metrics, and KPIs • Unit 9: Customer Relationship Management (CRM) – Salesforce, HubSpot, and Dynamics 365 • Unit 10: Customer Experience (CX) – personalization, customer journey, and loyalty programs

CareerPath

In the ever-evolving UK job market, digital marketing and customer relationship management skills are becoming increasingly vital for businesses to thrive. This 3D pie chart highlights the salary ranges of popular roles in the industry, illuminating the potential earnings for professionals with these in-demand abilities. Let's explore each segment of this vibrant chart to uncover the unique value of these UK digital marketing career paths. 1. **Digital Marketing Manager**: {{$salary_digital_marketing_manager}} In the driver's seat of an organization's digital marketing strategy, these professionals mastermind campaigns across various channels, leading to attractive remuneration. 2. **SEO Specialist**: {{$salary_seo_specialist}} With the ability to optimize websites and improve search engine rankings, SEO specialists play a crucial role in driving organic traffic, earning a respectable income in the process. 3. **PPC Specialist**: {{$salary_ppc_specialist}} Running targeted ad campaigns and optimizing PPC strategies, these professionals help businesses reach their desired audiences and earn competitive wages. 4. **Content Marketing Specialist**: {{$salary_content_marketing_specialist}} Creating compelling stories, these experts engage audiences and generate leads, resulting in a rewarding salary for their skills. 5. **Social Media Manager**: {{$salary_social_media_manager}} Managing brand presence and reputation across social media platforms, social media managers earn a handsome salary by connecting businesses with their target audiences. As the digital landscape continues to expand, these UK digital marketing and customer relationship management roles offer ample opportunities for growth and professional development. With lucrative salary ranges and ever-increasing demand, becoming proficient in these areas is a wise career choice.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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PROFESSIONAL CERTIFICATE IN UK DIGITAL MARKETING AND CUSTOMER RELATIONSHIP MANAGEMENT

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London School of International Business (LSIB)

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05 May 2025

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