Executive Development Programme in Media Monitoring & Issue Management

Name: Executive Development Programme in Media Monitoring & Issue Management
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The Executive Development Programme in Media Monitoring & Issue Management is a certificate course designed to empower professionals with the skills to effectively monitor media and manage issues in today's fast-paced digital world. This program is critical for career advancement, as it equips learners with the ability to analyze media trends, manage crises, and make informed decisions that align with organizational goals.

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AboutThisCourse

With the increasing demand for media monitoring and issue management professionals, this course offers a competitive edge, providing participants with the latest tools and techniques to stay ahead in the industry. Learners will gain essential skills in media analysis, crisis communication, reputation management, and data-driven decision making, preparing them for leadership roles in various sectors, including PR, marketing, and communications. By completing this programme, professionals demonstrate a commitment to staying current with industry best practices and a dedication to driving success for their organizations. Enroll today and unlock your potential as a media monitoring and issue management expert.

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CourseDetails

• Media Monitoring Fundamentals
• Importance of Issue Management in Media
• Tools and Techniques for Media Monitoring
• Analyzing Media Coverage and Identifying Issues
• Developing an Effective Issue Management Strategy
• Stakeholder Communication and Engagement
• Media Relations and Crisis Management
• Social Media Monitoring and Analysis
• Measuring the Impact and Effectiveness of Media Monitoring and Issue Management
• Ethical Considerations in Media Monitoring and Issue Management

CareerPath

The **Executive Development Programme in Media Monitoring & Issue Management** is designed to equip professionals with the essential skills for career advancement in this dynamic field. This section features a 3D pie chart representing various roles, their market shares, and average salary ranges in the UK: 1. **Media Analyst**: These professionals are responsible for monitoring and analyzing media coverage and online conversations to measure the effectiveness of marketing campaigns. Media analysts typically earn between £25,000 and £40,000 per year. 2. **Public Relations Specialist**: Focusing on maintaining a positive image for their organization, these specialists create and implement PR campaigns, press releases, and other communication strategies. They can earn salaries between £28,000 and £50,000. 3. **Issue Management Consultant**: These professionals help organizations prepare for potential crises, manage existing issues, and develop contingency plans. They typically earn between £35,000 and £70,000 per year. 4. **Social Media Manager**: Managing a company's social media profiles, creating engaging content, and monitoring online conversations, social media managers can earn between £25,000 and £45,000. 5. **Digital Marketing Coordinator**: Supporting the marketing team by creating and implementing digital marketing campaigns, coordinators can earn between £20,000 and £35,000 per year. These roles demonstrate the ever-evolving landscape of media monitoring & issue management, with a growing emphasis on digital skills and a strong understanding of online trends.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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NotRegulatedAuthorized
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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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EXECUTIVE DEVELOPMENT PROGRAMME IN MEDIA MONITORING & ISSUE MANAGEMENT

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London School of International Business (LSIB)

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05 May 2025

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