Professional Certificate in Ad Buying & Marketing Automation

Name: Professional Certificate in Ad Buying & Marketing Automation
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The Professional Certificate in Ad Buying & Marketing Automation is a comprehensive course designed to equip learners with essential skills for career advancement in digital marketing. This certificate program focuses on the importance of ad buying and marketing automation in today's data-driven world.

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AboutThisCourse

With the increasing demand for digital marketing professionals, this course provides learners with the necessary skills to excel in the field. Learners will gain hands-on experience with marketing automation tools and platforms, enabling them to create and manage effective digital marketing campaigns. The course covers various topics, including programmatic advertising, marketing analytics, and campaign optimization. Upon completion, learners will have a solid understanding of ad buying and marketing automation, making them highly valuable to employers. This certificate course is an excellent opportunity for learners to enhance their digital marketing skills, increase their job prospects, and advance their careers in this rapidly growing industry.

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CourseDetails

• Understanding Ad Buying Fundamentals
• Marketing Automation: An Overview
• Key Metrics in Ad Buying and Marketing Automation
• Programmatic Ad Buying: The Future of Advertising
• Setting Up and Optimizing Ad Buying Campaigns
• Marketing Automation Platforms: Features and Best Practices
• Targeting and Retargeting Strategies for Ad Buying
• Data Analysis and Reporting in Marketing Automation
• Legal and Ethical Considerations in Ad Buying and Marketing Automation

CareerPath

Our Professional Certificate in Ad Buying & Marketing Automation covers several roles in the UK job market. According to the latest statistics, the demand for Ad Buying Specialists and Marketing Automation Experts is high, with 40% and 35% of the market share, respectively. Data Analysts hold 15% of the market, while SEO/SEM Specialists account for the remaining 10%. These roles are essential in the ever-evolving digital marketing landscape, with a growing emphasis on data-driven decisions and marketing technology. This 3D pie chart highlights the significance of each role and emphasizes the importance of gaining expertise in ad buying and marketing automation. By offering this professional certificate, we aim to help learners capitalize on the increasing demand for these positions and secure lucrative opportunities in the UK's thriving digital marketing sector.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

NoPriorQualifications

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NotAccreditedRecognized
NotRegulatedAuthorized
ComplementaryFormalQualifications

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FastTrack GBP £140

CompleteInOneMonth

AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

CompleteInTwoMonths

FlexibleLearningPace

TwoThreeHoursPerWeek
RegularCertificateDelivery
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FullCourseAccess
DigitalCertificate
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PROFESSIONAL CERTIFICATE IN AD BUYING & MARKETING AUTOMATION

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London School of International Business (LSIB)

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05 May 2025

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