Executive Development Programme in DBT & Marketing Operations

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The Executive Development Programme in DBT & Marketing Operations certificate course is a comprehensive program designed to meet the growing industry demand for professionals with expertise in Data-Driven Business Transformation (DBT) and Marketing Operations. This course emphasizes the importance of data-driven decision-making, marketing automation, and digital transformation in today's business landscape.

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AboutThisCourse

By enrolling in this course, learners will gain essential skills necessary for career advancement in marketing, operations, and analytics. They will learn how to leverage data insights to drive business growth, implement marketing automation tools, and lead successful DBT initiatives. The course covers a wide range of topics, including data analysis, marketing strategy, change management, and technology adoption. With the increasing focus on data-driven decision-making and digital transformation, this course is highly relevant for professionals looking to stay ahead in their careers. By completing this program, learners will be equipped with the skills and knowledge necessary to drive business success in the digital age, making them valuable assets to any organization.

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CourseDetails

โ€ข DBT (Data-Driven Business Transformation)
โ€ข Marketing Operations Strategy
โ€ข Data Analytics for Marketing
โ€ข Customer Relationship Management (CRM) & DBT
โ€ข Marketing Technology Stack & DBT
โ€ข Performance Metrics & KPIs in Marketing Operations
โ€ข Budgeting & Financial Management in Marketing Operations
โ€ข Agile Methodologies in DBT & Marketing Operations
โ€ข Change Management & Leadership in DBT

CareerPath

The Executive Development Programme in DBT & Marketing Operations focuses on equipping professionals with in-demand skills for the UK job market. The 3D pie chart below represents various roles in DBT and Marketing Operations, highlighting their market share and relevance. 1. **Data Scientist (DBT)**: These professionals leverage DBT to transform data into actionable insights. Their role involves data analysis, modeling, and visualization, requiring strong statistical and programming skills. 2. **Marketing Analyst (DBT)**: Marketing Analysts utilize DBT for data manipulation, enabling them to derive marketing insights and optimize campaigns. Their skillset includes data analysis, visualization, and marketing strategy. 3. **Data Engineer (DBT)**: Data Engineers are responsible for building and maintaining data pipelines, making DBT an essential tool for their work. They require skills in data engineering, warehousing, and programming. 4. **Marketing Operations Specialist (DOMO)**: These specialists handle marketing automation platforms like DOMO to streamline marketing efforts. They need skills in marketing automation, data analysis, and campaign management. 5. **Data Analyst (Tableau)**: Data Analysts use Tableau for data visualization and reporting, ensuring businesses make informed decisions. They require data analysis, visualization, and communication skills.

EntryRequirements

  • BasicUnderstandingSubject
  • ProficiencyEnglish
  • ComputerInternetAccess
  • BasicComputerSkills
  • DedicationCompleteCourse

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  • NotAccreditedRecognized
  • NotRegulatedAuthorized
  • ComplementaryFormalQualifications

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FastTrack GBP £140
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AcceleratedLearningPath
  • ThreeFourHoursPerWeek
  • EarlyCertificateDelivery
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StandardMode GBP £90
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FlexibleLearningPace
  • TwoThreeHoursPerWeek
  • RegularCertificateDelivery
  • OpenEnrollmentStartAnytime
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  • DigitalCertificate
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EXECUTIVE DEVELOPMENT PROGRAMME IN DBT & MARKETING OPERATIONS
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London School of International Business (LSIB)
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05 May 2025
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