Global Certificate in Ad Campaign Automation

Name: Global Certificate in Ad Campaign Automation
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The Global Certificate in Ad Campaign Automation is a comprehensive course designed to meet the growing industry demand for experts in automated advertising. This certificate program emphasizes the importance of data-driven advertising campaigns, enabling learners to effectively plan, execute, and optimize ad campaigns across various platforms.

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AboutThisCourse

By enrolling in this course, learners will develop essential skills in campaign setup, audience targeting, performance tracking, and automation tools. The course content is designed and delivered by industry professionals, ensuring that learners acquire practical knowledge and experience highly sought after by employers in today's digital marketing landscape. Upon completion, learners will be equipped with the skills to drive successful ad campaigns, enhance brand visibility, and improve return on investment. This certification will serve as a powerful addition to any marketing professional's resume, opening doors to new career opportunities and fueling career advancement in the rapidly evolving world of digital advertising.

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CourseDetails

• Ad Campaign Automation Fundamentals: Understanding the basics of ad campaign automation, its benefits, and how it can help optimize ad campaigns. • Data Analysis for Ad Campaigns: Analyzing data to make informed decisions in ad campaign automation, including using metrics and KPIs. • Targeting and Personalization: Identifying target audiences, creating buyer personas, and personalizing ad campaigns for maximum impact. • Cross-Channel Ad Campaign Automation: Managing ad campaigns across multiple channels, including social media, email, and display advertising. • Automation Tools and Platforms: Overview of popular ad campaign automation tools and platforms, including Google Ads, Facebook Ads, and HubSpot. • Campaign Setup and Management: Setting up and managing ad campaigns, including creating ad groups, writing ad copy, and setting bids. • Optimization Techniques: Techniques for optimizing ad campaigns, including A/B testing, audience segmentation, and bid adjustments. • Reporting and Analytics: Measuring and analyzing ad campaign performance, including creating reports and visualizations.

Note: The above list is a suggestion and can be modified based on specific course requirements.

CareerPath

The **Global Certificate in Ad Campaign Automation** landscape thrives with a wide variety of roles. Demand for these roles varies across the industry, with the following distribution: - **Digital Marketer**: A digital marketing expert oversees various online marketing campaigns and strategies. They can expect a salary range of £30,000 to £50,000 in the UK. - **PPC Specialist**: PPC (Pay-Per-Click) experts manage, optimize, and create online advertising campaigns for clients. Their salary range is typically between £25,000 and £45,000. - **SEO Specialist**: SEO (Search Engine Optimization) specialists help websites rank higher on search engine results pages. They earn between £20,000 and £40,000 in the UK. - **Social Media Manager**: Social Media Managers plan and execute social media strategies for businesses, with a salary range of £20,000 to £40,000. - **Content Writer**: Content Writers produce engaging and informative articles, blog posts, and other content. Their salary can range from £18,000 to £35,000. These roles evolve and grow with industry trends, making the **Global Certificate in Ad Campaign Automation** an exciting and valuable asset for professionals.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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GLOBAL CERTIFICATE IN AD CAMPAIGN AUTOMATION

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London School of International Business (LSIB)

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05 May 2025

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