Professional Certificate in Ad Retargeting Campaign Analysis

Name: Professional Certificate in Ad Retargeting Campaign Analysis
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The Professional Certificate in Ad Retargeting Campaign Analysis is a comprehensive course that provides learners with essential skills to excel in the field of digital advertising. This certificate course focuses on ad retargeting, an increasingly important aspect of digital marketing that allows businesses to re-engage potential customers who have previously shown interest in their products or services.

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AboutThisCourse

In this course, learners will gain hands-on experience in analyzing and optimizing ad retargeting campaigns, using industry-leading tools and platforms. They will learn how to segment audiences, create effective ad creatives, and measure campaign performance, all while adhering to best practices and ethical guidelines. With the growing demand for digital advertising professionals, this certificate course is an excellent opportunity for learners to enhance their skills and advance their careers. By the end of this course, learners will be equipped with the knowledge and expertise needed to develop and execute successful ad retargeting campaigns, making them valuable assets in today's digital-first economy.

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CourseDetails

• Unit 1: Introduction to Ad Retargeting
• Unit 2: Understanding Retargeting Campaigns
• Unit 3: Key Metrics in Ad Retargeting
• Unit 4: Analyzing Retargeting Click-Through Rates
• Unit 5: Evaluating Retargeting Conversion Rates
• Unit 6: Optimizing Retargeting Cost per Click (CPC)
• Unit 7: Improving Retargeting Return on Ad Spend (ROAS)
• Unit 8: Cross-Device Retargeting Analysis
• Unit 9: Retargeting Attribution Modeling
• Unit 10: Advanced Retargeting Segmentation Strategies

CareerPath

The **Professional Certificate in Ad Retargeting Campaign Analysis** is a valuable credential for professionals seeking to specialize in the ad retargeting field. The demand for ad retargeting specialists in the UK is growing, with an increasing number of job opportunities available in various industries. This section showcases a 3D pie chart, created using Google Charts, that highlights the current job market trends for roles related to ad retargeting campaign analysis. Take a look at the following roles that are most relevant to this professional certificate: 1. **Ad Retargeting Analyst**: This role represents the majority of the job market, accounting for 60% of the opportunities. Ad Retargeting Analysts are in high demand due to their expertise in creating, managing, and optimizing ad retargeting campaigns. 2. **Digital Marketing Specialist**: Around 30% of the job market consists of Digital Marketing Specialist roles, which require professionals to manage various aspects of online marketing, including ad retargeting, search engine optimization, and social media marketing. 3. **Data Analytics Professional**: With the growing importance of data-driven decision making, the demand for Data Analytics Professionals is on the rise. These professionals are responsible for analyzing and interpreting data to provide insights and recommendations for ad retargeting campaigns. The 3D pie chart is fully responsive, making it easy to view on different devices and screen sizes. The transparent background and pastel color scheme ensure that the chart integrates seamlessly with your webpage's design. The chart's title and legend position help users quickly understand the data presented, while the interactive nature of the pie chart allows for a more engaging user experience.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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PROFESSIONAL CERTIFICATE IN AD RETARGETING CAMPAIGN ANALYSIS

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London School of International Business (LSIB)

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05 May 2025

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