Professional Certificate in TikTok Ad Retargeting

Name: Professional Certificate in TikTok Ad Retargeting
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The Professional Certificate in TikTok Ad Retargeting is a comprehensive course designed to equip learners with the essential skills to excel in the rapidly growing field of digital marketing. This program focuses on TikTok ad retargeting, an in-demand skill as businesses aim to reach and re-engage their audience on the world's fastest-growing social media platform.

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AboutThisCourse

By enrolling in this course, learners gain hands-on experience in creating effective retargeting campaigns, understanding user behavior, and analyzing campaign performance. By mastering these skills, learners will be well-positioned to meet the demands of modern marketing roles and drive success for their organizations or clients. With a focus on practical applications and industry-relevant knowledge, this certificate course is a valuable investment for marketing professionals, entrepreneurs, and anyone seeking to expand their skillset and advance their career in today's digital-first world.

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CourseDetails

• Introduction to TikTok Ad Retargeting: Understanding the Basics
• Setting Up a TikTok Ad Account: Account Creation and Verification
• Creating Engaging TikTok Ad Content: Best Practices and Strategies
• TikTok Audience Targeting: Demographics, Interests, and Behaviors
• TikTok Pixel Implementation: Tracking and Measuring Performance
• TikTok Ad Retargeting Campaigns: Setting Up and Optimizing
• Retargeting Strategies for TikTok: Dynamic, Static, and Lookalike Audiences
• Analyzing TikTok Ad Retargeting Performance: Metrics and KPIs
• Advanced TikTok Ad Retargeting Techniques: Custom Audiences and Remarketing

CareerPath

TikTok's job market trends are booming, especially in the ad retargeting sector. The demand for TikTok Ad Retargeting Specialists has surged, accounting for 65% of the market. As TikTok's user base grows, so does the need for experts in targeted advertising campaigns. Influencer marketing is another significant niche, with 20% of the market comprised of TikTok Influencer Marketing Managers. TikTok Content Creators account for 10% of the market, as businesses increasingly rely on user-generated content to reach their target audience. TikTok Advertising Analysts make up the remaining 5% of the market, analyzing and optimizing TikTok ad campaigns for businesses. The salary ranges for these roles are competitive, with TikTok Ad Retargeting Specialists earning an average of £40,000 to £60,000 annually. TikTok Influencer Marketing Managers and TikTok Content Creators earn an average of £30,000 to £50,000, depending on the scope of their responsibilities and experience. TikTok Advertising Analysts earn £35,000 to £55,000, making these roles lucrative and in-demand within the industry.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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PROFESSIONAL CERTIFICATE IN TIKTOK AD RETARGETING

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London School of International Business (LSIB)

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05 May 2025

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