Executive Development Programme in Web Dev for Marketing Impact

Name: Executive Development Programme in Web Dev for Marketing Impact
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The Executive Development Programme in Web Dev for Marketing Impact certificate course is a comprehensive program designed to meet the growing industry demand for professionals with a deep understanding of web development and its impact on marketing. This course emphasizes the importance of web development skills in today's digital marketing landscape, where a well-designed and optimized website can significantly improve marketing results.

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AboutThisCourse

Enrolled learners will gain essential web development skills, including HTML, CSS, JavaScript, and responsive design, and learn how to apply these skills to improve marketing impact. The course also covers best practices for website optimization, user experience, and analytics, providing learners with a holistic understanding of web development for marketing purposes. By completing this course, learners will be equipped with the skills and knowledge necessary to drive marketing success through effective web development. This program is an excellent opportunity for marketing professionals looking to advance their careers, web developers seeking to expand their skill set, or anyone interested in the intersection of web development and marketing.

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CourseDetails

• Fundamentals of Web Development: HTML, CSS, JavaScript
• Responsive Web Design: Mobile-first approach, Media queries
• Front-End Web Development: Frameworks, Libraries, Single Page Applications
• Back-End Web Development: Server-side languages, Databases
• Web Security: Authentication, Authorization, Data protection
• Web Performance Optimization: Page load time, Caching, Content Delivery Networks
• Web Analytics: Google Analytics, Conversion tracking
• Search Engine Optimization: On-page optimization, Off-page optimization, Keyword research
• Digital Marketing: Email marketing, Social media marketing, Influencer marketing

CareerPath

In the ever-evolving digital marketing landscape, web development skills have become indispensable. Here, we'll explore the most sought-after web development roles that can boost your marketing impact in the UK job market. To illustrate the demand, we present a 3D pie chart, highlighting the relative popularity of these positions. 1. **Front-end Developer**: With the rise of single-page applications, front-end developers are increasingly essential. They create engaging user experiences and ensure seamless site navigation. Front-end developers typically work with HTML, CSS, and JavaScript, along with popular frameworks like React and Vue.js. 2. **Full-stack Developer**: Full-stack developers possess expertise in both front-end and back-end technologies. They enjoy high demand as they can handle projects end-to-end. Full-stack developers are proficient with MEAN (MongoDB, Express.js, Angular, Node.js) and MERN (MongoDB, Express.js, React, Node.js) stacks. 3. **Back-end Developer**: Back-end developers build and maintain server-side logic and databases. They ensure that applications function correctly and securely. Key back-end languages include Python (with Django or Flask), Ruby (with Ruby on Rails), PHP, and Java. 4. **DevOps Engineer**: A relatively new role, DevOps engineers bridge the gap between development and operations teams. They automate processes, streamline workflows, and maintain infrastructure. DevOps engineers typically work with cloud platforms like AWS, Azure, and Google Cloud Platform, employing tools like Docker, Kubernetes, and Jenkins. 5. **UI/UX Designer**: While not strictly developers, UI/UX designers contribute significantly to web development projects. They create visually appealing, user-friendly interfaces, enhancing user experience and engagement. UI/UX designers use tools like Sketch, Figma, and Adobe XD. As a professional in the field, understanding these roles and their demand can help you make informed career decisions. By gaining the necessary skills, you'll be well-positioned to make a significant impact in the UK's digital marketing industry.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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EXECUTIVE DEVELOPMENT PROGRAMME IN WEB DEV FOR MARKETING IMPACT

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London School of International Business (LSIB)

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05 May 2025

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