Executive Development Programme in Content Strategy & Digital Marketing

Name: Executive Development Programme in Content Strategy & Digital Marketing
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The Executive Development Programme in Content Strategy & Digital Marketing is a certificate course designed to meet the growing industry demand for experts who can create and implement effective digital marketing strategies. This programme emphasizes the importance of content strategy in today's digital landscape and provides learners with essential skills to advance their careers.

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AboutThisCourse

Learners will gain a deep understanding of content strategy development, including planning, creation, distribution, and measurement across various digital channels. They will also master digital marketing techniques such as search engine optimization (SEO), social media marketing, email marketing, and content automation. The course covers the latest industry trends, tools, and best practices, ensuring that learners are up-to-date with the ever-evolving digital marketing landscape. By completing this programme, learners will be equipped with the skills and knowledge necessary to drive successful digital marketing campaigns, making them valuable assets to any organization. They will have the ability to create engaging content that resonates with target audiences, optimize digital marketing efforts for maximum reach and engagement, and measure and analyze campaign performance to inform future strategies.

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CourseDetails

• Content Strategy
• Digital Marketing Fundamentals
• SEO and Keyword Research
• Social Media Marketing
• Content Creation and Copywriting
• Email Marketing
• Content Amplification Strategies
• Analytics and Performance Measurement
• Digital Marketing Trends and Best Practices

CareerPath

Our Executive Development Programme in Content Strategy & Digital Marketing focuses on the most in-demand roles in the UK market. This 3D pie chart represents the percentage of job opportunities for each role in the industry: 1. Content Strategist: 30% 2. Digital Marketing Manager: 25% 3. SEO Specialist: 20% 4. Content Marketing Specialist: 15% 5. Social Media Manager: 10% These roles are key to driving successful digital marketing campaigns and content strategies. With our comprehensive programme, you'll gain the skills to excel in any of these areas and stay ahead in the ever-evolving digital landscape.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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FullCourseAccess
DigitalCertificate
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EXECUTIVE DEVELOPMENT PROGRAMME IN CONTENT STRATEGY & DIGITAL MARKETING

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London School of International Business (LSIB)

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05 May 2025

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