Executive Development Programme Storytelling: Inspiring Action
-- ViewingNowThe Executive Development Programme in Storytelling: Inspiring Action is a certificate course designed to highlight the importance of storytelling in business leadership. Storytelling is a powerful tool that can inspire, motivate, and engage employees, stakeholders, and customers.
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• Understanding the Power of Storytelling in Leadership: This unit will cover the importance of storytelling in executive development and how it can inspire action. It will introduce the concept of storytelling as a leadership tool and its impact on employee engagement, motivation, and decision-making. • Crafting a Compelling Narrative: This unit will focus on the key elements of a compelling story, including structure, characters, conflict, and resolution. Participants will learn how to create engaging narratives that resonate with their audience and inspire action. • Telling Authentic Stories: This unit will emphasize the importance of authenticity in storytelling. Participants will learn how to share personal experiences and tell authentic stories that build trust and credibility with their audience. • Storytelling for Change Management: This unit will cover how storytelling can be used as a tool for change management. Participants will learn how to create and share narratives that help their organization navigate change and inspire action. • Using Storytelling to Communicate Vision and Strategy: This unit will focus on how storytelling can be used to communicate vision and strategy in a way that is engaging and inspiring. Participants will learn how to craft narratives that help their audience understand and connect with their organization's vision and strategy. • Storytelling in Presentations and Public Speaking: This unit will cover how storytelling can be used in presentations and public speaking to engage and inspire audiences. Participants will learn how to use storytelling to make complex ideas more accessible and memorable. • Storytelling in Digital Communication: This unit will cover how storytelling can be used in digital communication, including social media, email, and video. Participants will learn how to create engaging narratives that cut through the noise and inspire action. • Measuring the Impact of Storytelling: This unit will cover how to measure the impact of storytelling on employee engagement, motivation, and decision-making. Participants will learn how to use data and analytics to refine their storytelling approach and improve their results.
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- ProficiencyEnglish
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- ThreeFourHoursPerWeek
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