Certificate in Data-Driven Advocacy for PR

Name: Certificate in Data-Driven Advocacy for PR
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The Certificate in Data-Driven Advocacy for PR is a crucial course designed to equip learners with the essential skills needed to thrive in the modern PR industry. This program highlights the importance of data-driven decision-making and strategic communication, which are highly sought after by employers today.

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AboutThisCourse

By enrolling in this course, you will gain a solid understanding of data analytics, research methods, and storytelling techniques that will enable you to drive impactful PR campaigns. The course curriculum covers key topics such as data visualization, social media listening, and media monitoring, providing you with a comprehensive skill set to advance your career in PR. As data becomes increasingly critical in PR, this certificate course will set you apart from the competition and position you as a data-savvy PR professional. By leveraging data-driven insights, you will be able to craft compelling narratives, engage key stakeholders, and measure the success of your PR initiatives more effectively.

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CourseDetails

• Data Collection for PR: Understanding the importance of data in public relations and learning the various methods for collecting data.
• Data Analysis for PR: Techniques for analyzing data to uncover insights and trends that can inform PR strategies.
• Data Visualization for PR: Best practices for presenting data in a clear and engaging way to maximize its impact in PR campaigns.
• PR Metrics and Evaluation: Defining and measuring key performance indicators (KPIs) for PR campaigns, and using data to evaluate the success of those campaigns.
• Data-Driven Storytelling for PR: Using data to craft compelling narratives that capture the attention of journalists, policymakers, and other key stakeholders.
• Data Privacy and Ethics: Understanding the ethical considerations surrounding data collection and usage in PR, and ensuring compliance with relevant laws and regulations.
• Data Integration with CRM: Integrating data into CRM systems to improve PR workflows and increase the effectiveness of PR campaigns.
• Data Security for PR: Strategies for protecting sensitive data and preventing data breaches in PR.
• Data-Driven Influencer Marketing: Using data to identify and engage with influencers who can help amplify PR messages.

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EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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CERTIFICATE IN DATA-DRIVEN ADVOCACY FOR PR

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London School of International Business (LSIB)

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05 May 2025

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