Executive Development Programme in Tourism Marketing and Strategic Planning

Name: Executive Development Programme in Tourism Marketing and Strategic Planning
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The Executive Development Programme in Tourism Marketing and Strategic Planning is a certificate course designed to empower professionals with advanced skills in tourism marketing and planning. In an era where the travel industry is rapidly evolving, this programme highlights the importance of innovative marketing strategies and robust planning techniques to stay competitive.

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AboutThisCourse

With industry demand for skilled professionals at an all-time high, this course provides learners with essential tools to drive growth and enhance customer experiences. It covers key topics such as market research, branding, digital marketing, and strategic planning. By the end of the course, learners will be equipped with the expertise to develop data-driven marketing strategies, understand tourist behavior, and leverage digital platforms for business growth. This programme is ideal for marketing managers, tourism professionals, business owners, and entrepreneurs seeking to advance their careers or expand their knowledge in the field. By completing this course, learners will gain a competitive edge in the industry and be well-prepared to lead successful tourism marketing initiatives.

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CourseDetails

• Tourism Marketing Fundamentals
• Understanding the Tourism Industry
• Strategic Planning in Tourism Marketing
• Market Research and Analysis in Tourism
• Tourism Product Development and Management
• Digital Marketing for Tourism Businesses
• Branding and Reputation Management in Tourism
• Tourism Sales and Distribution Channels
• Visitor Experience Design and Management
• Measuring Success in Tourism Marketing

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EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

NoPriorQualifications

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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EXECUTIVE DEVELOPMENT PROGRAMME IN TOURISM MARKETING AND STRATEGIC PLANNING

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London School of International Business (LSIB)

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05 May 2025

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