Executive Development Programme in Data-Driven Web Dev Marketing

Name: Executive Development Programme in Data-Driven Web Dev Marketing
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The Executive Development Programme in Data-Driven Web Dev Marketing is a certificate course designed to empower professionals with the latest digital marketing techniques and data analysis skills. In today's technology-driven world, this program is of paramount importance as businesses increasingly rely on online presence and data-driven decision-making.

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AboutThisCourse

This course caters to the growing industry demand for professionals who can leverage data to optimize web development and digital marketing strategies. By combining these two critical areas, learners will gain a competitive edge in the job market, making them highly sought-after by employers across various industries. Enrolled students will master essential skills, such as SEO, content marketing, social media advertising, and web analytics. Through hands-on projects and real-world case studies, learners will gain practical experience in applying data-driven approaches to web development marketing campaigns. Upon completion, students will be equipped with the knowledge and skills necessary for career advancement and success in the ever-evolving digital landscape.

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CourseDetails

• Data-Driven Marketing Strategies
• Understanding Web Development for Marketing
• Importance of Data Analysis in Web Dev Marketing
• Leveraging Data Analytics Tools for Web Dev Marketing
• Implementing Data-Driven SEO & SEM Campaigns
• Personalization in Web Dev Marketing through Data
• Measuring & Optimizing Campaign Performance with Data
• Data Privacy & Security in Web Dev Marketing
• Case Studies: Successful Data-Driven Web Dev Marketing
• Future Trends in Data-Driven Web Dev Marketing

CareerPath

The Executive Development Programme in Data-Driven Web Dev Marketing focuses on six key roles shaping the UK digital landscape. These roles represent an exciting career path for professionals looking to harness their skills in data, web development, and marketing: 1. Data Engineer: As a **Data Engineer** (25%), you'll create and maintain data architectures, facilitating the seamless flow of data and ensuring reliable access for analytics and reporting. 2. Data Scientist: **Data Scientists** (20%) focus on data analysis, employing machine learning and statistical techniques to derive valuable insights, enabling data-driven decision-making. 3. Web Developer: **Web Developers** (18%) build and maintain websites and web applications, combining programming languages and frameworks to create user-friendly online experiences. 4. Digital Marketing Specialist: **Digital Marketing Specialists** (16%) use data-driven approaches to optimize online marketing campaigns, driving brand awareness and customer engagement. 5. Business Intelligence Developer: **Business Intelligence Developers** (11%) analyze organisational data, creating visualisations and dashboards to inform strategic decisions and monitor KPIs. 6. UI/UX Designer: **UI/UX Designers** (10%) shape the visual appearance and functionality of digital platforms, ensuring seamless user experiences and intuitive interactions.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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EXECUTIVE DEVELOPMENT PROGRAMME IN DATA-DRIVEN WEB DEV MARKETING

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London School of International Business (LSIB)

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05 May 2025

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