Global Certificate in Data-Driven Outdoor Media

Name: Global Certificate in Data-Driven Outdoor Media
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The Global Certificate in Data-Driven Outdoor Media is a comprehensive course designed to meet the growing industry demand for data-driven decision-making in outdoor media. This course emphasizes the importance of data analytics in optimizing outdoor media strategies, providing learners with essential skills for career advancement in this rapidly evolving field.

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AboutThisCourse

According to recent industry reports, data-driven campaigns are projected to account for over 75% of outdoor media spending by 2025. As such, there is a pressing need for professionals who can leverage data to drive successful outdoor media campaigns. This course is designed to meet this need, equipping learners with the skills to analyze consumer behavior, optimize media placements, and measure campaign performance using data-driven insights. By completing this course, learners will gain a competitive edge in the job market, with the skills and knowledge required to succeed in data-driven outdoor media roles. They will be able to demonstrate their expertise in data analytics, media planning, and campaign optimization, making them highly valuable to employers in this exciting and dynamic industry.

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CourseDetails

• Data Analysis for Outdoor Media
• Programmatic Advertising
• Digital Out-of-Home (DOOH) Fundamentals
• Location-Based Data
• Audience Measurement & Attribution
• Data Visualization for Outdoor Advertising
• Data Privacy and Security in Outdoor Media
• Cross-Channel Campaign Optimization
• Artificial Intelligence and Machine Learning in Outdoor Advertising
• Global Case Studies in Data-Driven Outdoor Media

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EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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GLOBAL CERTIFICATE IN DATA-DRIVEN OUTDOOR MEDIA

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London School of International Business (LSIB)

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05 May 2025

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