Global Certificate in DBT Marketing for E-commerce

Name: Global Certificate in DBT Marketing for E-commerce
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The Global Certificate in DBT Marketing for E-commerce is a comprehensive course designed to meet the growing industry demand for digital marketing expertise in the e-commerce sector. DBT (Dynamic Budget Trading) is a cutting-edge marketing automation technology that enables businesses to optimize their ad spend across multiple platforms, leading to improved ROAS (Return on Ad Spend).

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AboutThisCourse

This course emphasizes the importance of DBT in e-commerce marketing and equips learners with the essential skills required to drive successful digital marketing campaigns. By leveraging DBT, learners can automate and optimize their digital advertising strategies, resulting in increased efficiency and effectiveness. In today's digitally-driven world, e-commerce businesses are increasingly relying on digital marketing to reach and engage with their target audiences. This course provides learners with the necessary skills to succeed in this highly competitive field, making it an excellent choice for marketing professionals, e-commerce entrepreneurs, and anyone looking to advance their career in digital marketing. Enroll today and gain a competitive edge in the e-commerce industry with the Global Certificate in DBT Marketing for E-commerce!

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CourseDetails

• DBT Fundamentals
• DBT Data Types and Variables
• DBT Transformation Expressions
• Creating DBT Models for E-commerce
• DBT Testing and Validation for Marketing Data
• DBT Materializations and Targets
• DBT Integration with E-commerce Platforms
• DBT Best Practices for Marketing Analytics
• DBT Advanced Techniques for Data Modeling

CareerPath

The Global Certificate in DBT Marketing for E-commerce is a cutting-edge program designed to equip learners with the skills needed to excel in the ever-evolving world of data-driven marketing. The demand for professionals skilled in DBT (Data Build Tool) and e-commerce marketing is on the rise in the UK, as businesses continuously seek ways to make data-backed decisions and optimize their online presence. In this 3D pie chart, we represent the distribution of roles and their respective demand in the UK job market for DBT marketing professionals within the e-commerce sector. 1. **DBT Marketing Specialist (35%)**: These professionals are responsible for utilizing DBT to create and manage data pipelines, enabling the seamless flow of data between different marketing tools and platforms. The demand for DBT Marketing Specialists is high as businesses aim to improve their marketing efficiency and effectiveness. 2. **E-commerce Data Analyst (25%)**: With a focus on data-driven insights, E-commerce Data Analysts help businesses optimize their online sales channels and customer experiences. As more companies rely on data to drive their e-commerce strategies, the demand for skilled analysts continues to grow. 3. **DBT Developer (20%)**: DBT Developers design, build, and maintain data pipelines using DBT, ensuring the integrity and accessibility of data for various business units. As DBT adoption becomes more widespread, the need for experienced developers is expected to grow. 4. **Marketing Analytics Manager (15%)**: These professionals lead the marketing analytics team and make data-driven decisions to improve marketing strategies and campaigns. With the increasing importance of data in marketing, Marketing Analytics Managers play a critical role in modern businesses. 5. **SEO & DBT Specialist (5%)**: Combining the power of DBT and Search Engine Optimization, these specialists help businesses increase their online visibility and organic traffic. As SEO best practices continue to evolve, professionals skilled in both areas will remain in high demand. These roles exhibit the growing reliance on data in e-commerce marketing and the need for professionals with the right skills to fill these positions. The Global Certificate in DBT Marketing for E-commerce prepares learners for these in-demand roles and helps them stay ahead in the competitive UK job market.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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GLOBAL CERTIFICATE IN DBT MARKETING FOR E-COMMERCE

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London School of International Business (LSIB)

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05 May 2025

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