Certificate in Advertising Analytics for Small Business

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The Certificate in Advertising Analytics for Small Business course is a powerful learning program designed to empower small business owners and marketers with essential analytics skills. In today's data-driven world, understanding advertising analytics is critical to making informed decisions, optimizing ad campaigns, and driving business growth.

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AboutThisCourse

This course is in high industry demand, as businesses increasingly seek professionals who can interpret and apply data to improve advertising performance. By enrolling, you'll gain a competitive edge, enhancing your ability to demonstrate the ROI of advertising campaigns to stakeholders. The course equips learners with essential skills for career advancement, including tracking and analyzing website traffic, configuring and using Google Analytics, understanding key advertising metrics, and A/B testing. By the end, you'll be able to leverage data to create targeted, high-performing ad campaigns, boosting your business's success and your professional value.

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CourseDetails

• Understanding Advertising Analytics
• Importance of Data-Driven Decision Making in Advertising
• Key Metrics in Advertising Analytics
• Setting Up and Tracking Advertising Campaigns
• Analyzing Ad Performance using Google Analytics
• Introduction to Attribution Modeling
• Using A/B Testing for Ad Optimization
• Leveraging Customer Relationship Management (CRM) Data in Advertising Analytics
• Best Practices in Advertising Analytics for Small Businesses

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EntryRequirements

  • BasicUnderstandingSubject
  • ProficiencyEnglish
  • ComputerInternetAccess
  • BasicComputerSkills
  • DedicationCompleteCourse

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CourseFee

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FastTrack GBP £140
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AcceleratedLearningPath
  • ThreeFourHoursPerWeek
  • EarlyCertificateDelivery
  • OpenEnrollmentStartAnytime
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StandardMode GBP £90
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FlexibleLearningPace
  • TwoThreeHoursPerWeek
  • RegularCertificateDelivery
  • OpenEnrollmentStartAnytime
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  • DigitalCertificate
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CERTIFICATE IN ADVERTISING ANALYTICS FOR SMALL BUSINESS
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London School of International Business (LSIB)
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05 May 2025
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