Executive Development Programme in CRM: Leading with Data

Name: Executive Development Programme in CRM: Leading with Data
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The Executive Development Programme in CRM: Leading with Data is a certificate course designed to empower professionals with essential skills in Customer Relationship Management and data-driven decision making. In today's data-driven world, organizations that leverage customer data to inform strategy and decisions have a competitive edge.

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AboutThisCourse

This course is important for professionals seeking to advance their careers in sales, marketing, and customer success. The course covers key topics including CRM strategy, data analytics, customer segmentation, and data-driven decision making. Learners will gain hands-on experience with CRM tools and data analytics platforms, providing them with the skills and knowledge needed to lead CRM initiatives in their organizations. With the demand for CRM professionals on the rise, this course is an excellent opportunity for learners to enhance their skillset and stay ahead in their careers. In summary, the Executive Development Programme in CRM: Leading with Data is a timely and relevant course that equips learners with the essential skills needed to succeed in CRM and data-driven decision making. By completing this course, learners will be well-positioned to advance their careers and make meaningful contributions to their organizations.

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CourseDetails

• Unit 1: Introduction to CRM & Leading with Data
• Unit 2: Data-Driven Decision Making
• Unit 3: CRM Analytics Fundamentals
• Unit 4: Data Management & Quality Control
• Unit 5: Customer Segmentation & Targeting
• Unit 6: Personalization & Customer Experience
• Unit 7: Performance Metrics & KPIs in CRM
• Unit 8: Data Privacy & Security in CRM
• Unit 9: Emerging Trends in CRM & Data Leadership
• Unit 10: CRM Strategy & Leadership Case Studies

CareerPath

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The Executive Development Programme in CRM: Leading with Data provides an immersive experience in understanding the CRM job market trends, salary ranges, and skill demand in the UK. This programme is tailored to equip professionals with the necessary skills to excel in CRM-related roles. In the CRM job market, various roles contribute to the industry's growth and development. A few prominent roles include CRM Data Analyst, CRM Manager, CRM Developer, and CRM Consultant. These roles require a unique skill set and offer diverse salary ranges, ensuring a dynamic and engaging work environment. As depicted in the 3D pie chart, CRM Managers hold the most significant percentage of roles in the industry (35%). The CRM Manager position involves overseeing CRM strategies, managing teams, and implementing data-driven solutions to enhance customer relationships. CRM Data Analysts contribute 25% of the roles in the industry. These professionals focus on extracting valuable insights from CRM data to help businesses make informed decisions. CRM Developers represent 20% of the CRM job market. Their role involves designing, building, and maintaining CRM software to ensure seamless integration with existing systems. Lastly, CRM Consultants constitute 20% of the industry. They provide expert advice on CRM implementations, strategies, and optimizations to help businesses maximize their ROI and improve customer relationships. By exploring these roles and their respective contributions to the CRM job market, professionals can make informed decisions about their career paths and skill development. The Executive Development Programme in CRM: Leading with Data is designed to empower professionals to succeed in this dynamic and growing field.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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ThreeFourHoursPerWeek
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StandardMode GBP £90

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TwoThreeHoursPerWeek
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EXECUTIVE DEVELOPMENT PROGRAMME IN CRM: LEADING WITH DATA

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London School of International Business (LSIB)

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05 May 2025

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