Executive Development Programme in Strategic Marketing: Banners

Name: Executive Development Programme in Strategic Marketing: Banners
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The Executive Development Programme in Strategic Marketing: Banners Certificate Course is a comprehensive program designed to enhance your marketing skills and knowledge. This course is crucial in today's business landscape, where strategic marketing plays a pivotal role in organizational success.

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AboutThisCourse

With industry-driven curriculum, this program equips learners with essential skills needed to excel in marketing management and leadership roles. It covers key areas such as market research, brand development, digital marketing, and data-driven decision making. The course also provides hands-on experience with Banners, a leading marketing software, enabling learners to gain practical skills highly sought after by employers. By completing this course, learners will be able to develop effective marketing strategies, analyze market trends, and leverage data analytics to drive business growth. This will not only enhance their career advancement opportunities but also contribute to their organization's overall success.

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CourseDetails

• Strategic Marketing Planning
• Understanding Consumer Behavior
• Market Research and Analysis
• Product Development and Management
• Branding and Positioning
• Integrated Marketing Communications
• Digital Marketing Strategies
• Sales Force Management
• Metrics and Analytics in Marketing
• Marketing Ethics and Social Responsibility

CareerPath

The **Executive Development Programme in Strategic Marketing** is tailored to meet the ever-evolving demands of the marketing landscape in the UK. This programme focuses on honing the skills necessary to thrive in today's dynamic business environment. The 3D pie chart highlights the representation of various roles in the strategic marketing sector, providing a clear understanding of job market trends. * **Marketing Manager**: Typically responsible for planning, executing, and tracking marketing campaigns, they play a crucial role in shaping a company's brand and driving revenue growth. * **Digital Marketing Specialist**: With the increasing emphasis on digital channels, these professionals optimise websites and manage online ad campaigns to reach a wider audience and generate leads. * **Content Marketing Manager**: They focus on creating and managing valuable content to engage the target audience and attract potential customers, ensuring consistent messaging and branding across platforms. * **SEO Specialist**: These experts optimise websites and create search-engine-friendly content to improve search engine rankings, increase organic traffic, and enhance online visibility. This programme is designed to align with industry relevance, incorporating the latest trends and best practices in strategic marketing. The curriculum covers a wide range of topics, including market research, brand management, customer relationship management, and data analytics, ensuring participants are well-equipped to tackle the challenges of the modern marketing world. By staying abreast of job market trends, salary ranges, and skill demand, the Executive Development Programme in Strategic Marketing prepares professionals for long-term success in the UK marketing sector.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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EXECUTIVE DEVELOPMENT PROGRAMME IN STRATEGIC MARKETING: BANNERS

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London School of International Business (LSIB)

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05 May 2025

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