Executive Development Programme in Building a Mobile Customer Data Strategy

Name: Executive Development Programme in Building a Mobile Customer Data Strategy
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The Executive Development Programme in Building a Mobile Customer Data Strategy is a certificate course that emphasizes the importance of leveraging mobile data to drive customer engagement and business growth. With the rapid increase in mobile usage, there is a growing industry demand for professionals who can build and implement effective mobile data strategies.

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AboutThisCourse

This course equips learners with essential skills to collect, analyze, and interpret mobile customer data to make informed business decisions. Learners will gain hands-on experience in using mobile data analytics tools, understand mobile data privacy and security regulations, and learn how to develop a mobile-first customer engagement strategy. By completing this course, learners will be able to demonstrate their expertise in mobile customer data strategy, which can lead to career advancement opportunities in various industries. In summary, this course is essential for professionals who want to stay competitive in the data-driven business landscape and unlock the full potential of mobile customer data to drive growth and success.

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CourseDetails

• Mobile Customer Data Foundation: Understanding the basics of mobile customer data, its importance, and the benefits it brings to businesses.
• Mobile Data Collection Techniques: Methods and tools for gathering mobile customer data, including app analytics, location-based services, and in-app surveys.
• Data Analysis and Insights: Techniques for analyzing mobile customer data, identifying trends, and generating actionable insights.
• Building a Mobile Customer Data Strategy: Steps for creating a comprehensive mobile customer data strategy, including setting goals, selecting data sources, and implementing data analysis tools.
• Privacy and Security Considerations: Best practices for protecting mobile customer data, ensuring compliance with data privacy regulations, and building customer trust.
• Customer Engagement and Retention: Strategies for using mobile customer data to improve customer engagement, increase loyalty, and reduce churn.
• Data Visualization and Reporting: Techniques for presenting mobile customer data in a clear and engaging way, and creating effective data reports for stakeholders.
• Continuous Improvement and Optimization: Processes for regularly reviewing and improving the mobile customer data strategy, and ensuring its alignment with business goals and objectives.

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EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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EXECUTIVE DEVELOPMENT PROGRAMME IN BUILDING A MOBILE CUSTOMER DATA STRATEGY

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London School of International Business (LSIB)

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05 May 2025

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