Executive Development Programme in Event Strategy & Social Selling

Name: Executive Development Programme in Event Strategy & Social Selling
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The Executive Development Programme in Event Strategy & Social Selling is a certificate course designed to equip learners with essential skills for career advancement in the events industry. This programme highlights the importance of event strategy in today's business landscape and the critical role of social selling in driving sales and revenue.

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AboutThisCourse

In this course, learners will gain a comprehensive understanding of event strategy, including planning, execution, and evaluation. They will also learn how to leverage social selling techniques to build relationships, generate leads, and close sales. The course covers topics such as social media marketing, content creation, and data analysis, providing learners with a well-rounded skill set to succeed in the events industry. With the growing demand for virtual and hybrid events, this course is more relevant than ever. Learners who complete this programme will be equipped with the skills and knowledge to develop and execute successful event strategies, drive sales through social selling, and advance their careers in this exciting and dynamic industry.

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CourseDetails

• Unit 1: Introduction to Event Strategy
• Unit 2: Understanding the Event Landscape
• Unit 3: Social Selling Fundamentals
• Unit 4: Aligning Event Strategy with Business Goals
• Unit 5: Leveraging Social Media for Event Promotion
• Unit 6: Developing Engaging Event Content
• Unit 7: Measuring Event Success and ROI
• Unit 8: Building and Managing Event Teams
• Unit 9: Sales Enablement through Event Strategy
• Unit 10: Future Trends in Event Strategy and Social Selling

CareerPath

In the ever-evolving business landscape, the Executive Development Programme in Event Strategy & Social Selling is gaining traction. This development programme focuses on two critical roles: Event Strategist and Social Selling Specialist. Let's explore the market relevance of these roles with the help of a 3D pie chart, highlighting their significance in today's industry. The 3D pie chart demonstrates the job market trends for Event Strategist and Social Selling Specialist roles in the UK. With the event industry's increasing demand for innovative and data-driven strategies, the Event Strategist role has gained popularity, accounting for 75% of the market share. The Social Selling Specialist role follows closely, representing 60% of the job market trends, emphasising the growing importance of social selling in modern sales strategies. In summary, the Executive Development Programme in Event Strategy & Social Selling is designed to equip professionals with the necessary skills to thrive in two highly sought-after roles within the industry. The 3D pie chart visualisation highlights the significance of these positions, underlining their demand in the current job market.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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EXECUTIVE DEVELOPMENT PROGRAMME IN EVENT STRATEGY & SOCIAL SELLING

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London School of International Business (LSIB)

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05 May 2025

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