Executive Development Programme in Marketing Analytics & Negotiation Skills

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The Executive Development Programme in Marketing Analytics & Negotiation Skills is a certificate course designed to empower professionals with essential skills for career advancement. This programme emphasizes the importance of data-driven decision making in marketing and equips learners with the ability to analyze market trends, consumer behavior, and big data, thereby enabling them to develop effective marketing strategies.

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In addition, the course focuses on developing negotiation skills, which are crucial for success in any business environment. Learners will gain a deep understanding of negotiation techniques, strategies, and best practices, enabling them to effectively communicate, influence, and persuade in various business scenarios. Given the increasing industry demand for professionals with strong analytical and negotiation skills, this programme is highly relevant for marketing professionals, business analysts, consultants, and entrepreneurs looking to enhance their skillset and advance their careers. By completing this course, learners will be well-positioned to succeed in today's fast-paced and data-driven business environment.

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โ€ข Marketing Analytics Fundamentals
โ€ข Data Analysis for Marketing Decisions
โ€ข Marketing Metrics and Performance Measurement
โ€ข Customer Segmentation and Targeting
โ€ข Digital Marketing Analytics
โ€ข Marketing Mix Modeling and Optimization
โ€ข Predictive Analytics in Marketing
โ€ข Negotiation Principles and Theories
โ€ข Preparing for Successful Negotiations
โ€ข Advanced Negotiation Strategies and Techniques

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The **Executive Development Programme in Marketing Analytics & Negotiation Skills** is a comprehensive course designed to equip professionals with the latest industry-relevant skills. The programme focuses on marketing analytics and negotiation skills, two of the most sought-after competencies in today's job market. Marketing analytics knowledge enables professionals to extract valuable insights from data and make data-driven decisions. In contrast, negotiation skills help individuals effectively communicate and reach agreements in various business situations. The course also covers data visualization and programming skills, enhancing participants' overall proficiency in marketing and analytics. According to recent job market trends and salary ranges, marketing analytics and negotiation skills are in high demand in the UK. The 3D pie chart below highlights the percentage demand for these skills: * Marketing Analytics: 45% * Negotiation Skills: 30% * Data Visualization: 15% * Programming: 10% These numbers emphasize the need for professionals to acquire and improve their marketing analytics and negotiation skills to stay competitive in the evolving UK job market.

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EXECUTIVE DEVELOPMENT PROGRAMME IN MARKETING ANALYTICS & NEGOTIATION SKILLS
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ๅทฒๅฎŒๆˆ่ฏพ็จ‹็š„ไบบ
London School of International Business (LSIB)
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05 May 2025
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