Global Certificate in Construction Sales: Digital Frontiers
-- ViewingNowThe Global Certificate in Construction Sales: Digital Frontiers is a vital course designed to empower learners with the necessary skills to thrive in the modern construction sales industry. This certificate course highlights the importance of digital transformation in construction sales, bridging the gap between traditional sales methods and cutting-edge digital strategies.
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GBP £ 140
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โข Digital Marketing Fundamentals • Understanding the digital landscape, search engine optimization (SEO), pay-per-click (PPC) advertising, social media marketing, content marketing, email marketing, and analytics.
โข Construction Sales Strategies • Identifying target audiences, understanding buyer personas, building relationships, cross-selling and upselling, and negotiating skills.
โข Virtual Selling Techniques • Leveraging video conferencing, screen sharing, and other virtual tools to build rapport and close deals.
โข Social Selling • Utilizing LinkedIn, Twitter, and other social media platforms to engage with prospects, build relationships, and generate leads.
โข Inbound Sales • Creating valuable content, optimizing websites for lead generation, and nurturing leads through the sales funnel.
โข Digital Sales Tools • Utilizing customer relationship management (CRM) software, marketing automation platforms, and other digital sales tools to streamline processes and improve efficiency.
โข Mobile Selling • Leveraging mobile devices to access customer data, manage pipelines, and close deals on-the-go.
โข Data-Driven Decision Making • Analyzing sales data, setting goals and benchmarks, and making data-driven decisions to improve sales performance.
โข Digital Ethics • Understanding the ethical implications of digital sales, including data privacy, cybersecurity, and responsible marketing practices.
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