Professional Certificate in Ad Campaign Performance Evaluation

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The Professional Certificate in Ad Campaign Performance Evaluation is a comprehensive course designed to equip learners with the essential skills needed to excel in the dynamic field of digital marketing. This course focuses on the importance of ad campaign performance evaluation, a critical aspect of digital marketing that helps organizations measure the success of their advertising efforts and optimize their marketing strategies.

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In an era where digital advertising has become a cornerstone of business growth, there is a high industry demand for professionals who can accurately evaluate ad campaign performance. This course is specifically designed to meet this demand, providing learners with practical knowledge and skills in campaign analysis, data interpretation, and performance optimization. By the end of this course, learners will be able to evaluate ad campaign performance using various metrics, interpret data to derive meaningful insights, and apply these insights to improve future campaigns. These skills are not only valuable for digital marketing professionals but also for business analysts, product managers, and anyone interested in a career in the digital marketing industry.

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โ€ข Understanding Ad Campaign Objectives
โ€ข Key Performance Indicators (KPIs) in Ad Campaigns
โ€ข Data Analysis for Ad Campaign Performance
โ€ข Tracking and Reporting Ad Campaign Metrics
โ€ข Optimizing Ad Campaigns for Better Performance
โ€ข Attribution Models in Ad Campaign Performance Evaluation
โ€ข A/B Testing in Ad Campaigns
โ€ข Advanced Analytics for Ad Campaign Performance
โ€ข Cross-Channel Ad Campaign Performance Evaluation

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็คบไพ‹่ฏไนฆ่ƒŒๆ™ฏ
PROFESSIONAL CERTIFICATE IN AD CAMPAIGN PERFORMANCE EVALUATION
ๆŽˆไบˆ็ป™
ๅญฆไน ่€…ๅง“ๅ
ๅทฒๅฎŒๆˆ่ฏพ็จ‹็š„ไบบ
London School of International Business (LSIB)
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05 May 2025
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