Executive Development Programme in Advanced Mobile Analytics

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The Executive Development Programme in Advanced Mobile Analytics is a certificate course designed to empower professionals with the latest mobile analytics tools and techniques. In an era where mobile technology drives business growth, this programme's importance cannot be overstated.

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With the ever-increasing industry demand for data-driven decision-making, mobile analytics has become a critical component of strategic planning. This course equips learners with essential skills to collect, analyze, and interpret mobile data, enabling them to optimize customer engagement, enhance user experience, and improve business performance. By the end of this programme, learners will be able to leverage advanced mobile analytics tools to drive insights, solve complex business problems, and contribute to the organization's digital transformation. This course not only enhances learners' technical skills but also boosts their strategic thinking and problem-solving abilities, making them valuable assets for any modern enterprise seeking to capitalize on mobile technology trends.

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โ€ข Mobile Analytics Fundamentals: Understanding the basics of mobile analytics, key metrics, and data collection methods.

โ€ข Data Visualization: Learning to present data in a clear and concise manner, utilizing charts, graphs, and dashboards.

โ€ข Advanced Analytics Tools: Exploring popular mobile analytics tools and platforms, including Google Analytics, Firebase, and AppsFlyer.

โ€ข User Behavior Analysis: Diving into user behavior, funnels, and cohort analysis to optimize user experience.

โ€ข Marketing Attribution: Understanding marketing attribution models, multi-touch attribution, and cross-device tracking.

โ€ข Predictive Analytics: Learning predictive modeling techniques, such as regression and machine learning, to forecast user behavior.

โ€ข Data Integration & APIs: Integrating data from various sources, working with APIs, and data warehousing solutions.

โ€ข Data Security & Privacy: Ensuring data security and compliance with privacy regulations, like GDPR and CCPA.

โ€ข Performance Optimization: Analyzing and optimizing mobile app performance, using A/B testing and conversion rate optimization techniques.

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EXECUTIVE DEVELOPMENT PROGRAMME IN ADVANCED MOBILE ANALYTICS
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ๅญฆไน ่€…ๅง“ๅ
ๅทฒๅฎŒๆˆ่ฏพ็จ‹็š„ไบบ
London School of International Business (LSIB)
ๆŽˆไบˆๆ—ฅๆœŸ
05 May 2025
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