Executive Development Programme in Data & Ad Retention
-- ViewingNowThe Executive Development Programme in Data & Ad Retention is a certificate course designed to empower professionals with the necessary skills to thrive in today's data-driven economy. This course emphasizes the importance of data analysis in advertising retention, an in-demand skill as businesses increasingly rely on data to make informed decisions and improve customer experiences.
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โข Data-Driven Decision Making: Understanding the importance of data in executive decision-making and how to effectively interpret and utilize data to drive business growth.
โข Customer Relationship Management (CRM): Implementing and managing CRM systems to improve customer engagement, retention, and loyalty.
โข Predictive Analytics: Leveraging predictive analytics to forecast customer behavior, optimize marketing strategies, and increase ad retention.
โข Data Privacy & Security: Ensuring data privacy and security in compliance with industry regulations and best practices.
โข Data Visualization & Reporting: Presenting data in a clear and visually appealing manner to facilitate informed decision-making.
โข Big Data Management: Managing and analyzing large data sets to extract valuable insights and drive business growth.
โข Artificial Intelligence & Machine Learning: Utilizing AI and ML to automate data analysis, improve ad retention, and enhance customer engagement.
โข Data Governance: Implementing and maintaining effective data governance policies and procedures to ensure data quality and accuracy.
โข Marketing Attribution: Measuring the effectiveness of marketing campaigns and attributing revenue to specific marketing channels.
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