Professional Certificate in Media Advocacy and ESG

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The Professional Certificate in Media Advocacy and ESG is a comprehensive course designed to equip learners with essential skills in media advocacy and Environmental, Social, and Governance (ESG) practices. This course is critical for professionals seeking to drive positive change and make informed decisions in today's rapidly evolving business landscape.

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With the increasing demand for transparency, sustainability, and social responsibility, mastering media advocacy and ESG strategies is more important than ever. This course provides learners with the tools and techniques necessary to communicate effectively with the media, stakeholders, and the public, while also promoting and integrating ESG principles into their organizations. By completing this course, learners will be able to demonstrate their expertise in media advocacy and ESG practices, enhancing their career prospects and contributing to their organization's success. This course is an excellent opportunity for professionals in communications, public relations, sustainability, and corporate social responsibility to advance their skills and stay ahead in their careers.

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โ€ข Unit 1: Introduction to Media Advocacy and ESG – Understanding the role of media advocacy in promoting Environmental, Social, and Governance (ESG) values.
โ€ข Unit 2: ESG Framework – Exploring the three pillars of ESG and their importance in modern business practices.
โ€ข Unit 3: Media Strategies for ESG Advocacy – Developing effective communication plans to promote ESG values through media channels.
โ€ข Unit 4: Stakeholder Engagement – Building relationships with key stakeholders to amplify ESG messages and drive impact.
โ€ข Unit 5: Measuring Media Advocacy Success – Tracking and analyzing media metrics to evaluate the effectiveness of ESG advocacy efforts.
โ€ข Unit 6: Crisis Communication & ESG – Managing negative media attention and protecting ESG reputation.
โ€ข Unit 7: Digital Media and ESG Advocacy – Leveraging social media, blogs, and other digital platforms to promote ESG values.
โ€ข Unit 8: Ethical Considerations in Media Advocacy – Ensuring ethical communication practices and transparency in ESG advocacy.
โ€ข Unit 9: Case Studies in ESG Media Advocacy – Examining successful ESG media advocacy campaigns and lessons learned.
โ€ข Unit 10: Future Trends in ESG and Media Advocacy – Anticipating and preparing for emerging trends in ESG and media advocacy.

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PROFESSIONAL CERTIFICATE IN MEDIA ADVOCACY AND ESG
ๆŽˆไบˆ็ป™
ๅญฆไน ่€…ๅง“ๅ
ๅทฒๅฎŒๆˆ่ฏพ็จ‹็š„ไบบ
London School of International Business (LSIB)
ๆŽˆไบˆๆ—ฅๆœŸ
05 May 2025
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